Commerce - Product Marketing Manager
Responsibilities
About the Team
The commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth can not be underestimated. TikTok re-imagines global commerce with rich content and endless joy.
Responsibilities:
- Work across internal products and operations stakeholders, as well as external partners and creators to continually improve TikTok Commerce overall product go-to-market strategy.
- Be able to understand and internalize product features, user experience, business value and market implications from a marketing perspective.
- Continually dive deep in understanding product users (ie. creators, partners, internal staff, etc.) within respective domain and region.
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- Develop a deep understanding of marketing channels and content standards that can be utilized for respective domain users and continually use data to refine your approach.
- Simplify information from multi-sources by eliminating components and rearranging into a market-facing story through content visualization approaches with a multi-disciplinary team.
Qualifications
Minimum Qualification:
- At least 5+ years in a product marketing role.
- Must be comfortable with story building and telling by wrapping up complex context into various formats of compelling content.
- Ability to function, adapt and succeed in a constantly changing, fast paced environment; ability to respond positively and calmly to shifting priorities, demands and timelines.
- Excellent communication, cooperation and project management skills; willingness to learn, ability to question the norm and the character to thrive in ambiguous but fast paced environments.
- Strong command of English (both verbal and written). Native speakers of Spanish/Portuguese are required as the role requires communication with local markets.
Preferred Qualifications:
- Experience in technology company is preferred.
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.