Client Solutions Team Lead (Automotive, Fintech, App, Telco & Gaming)
Responsibilities
About the Team
Client Solutions Team at TikTok helps nurture accounts through high-touch client service and education on TikTok solutions, supporting brands in achieving their marketing and business objectives. Cross-functional collaboration is a mainstay for the team in providing holistic solutions that cover product knowledge, vertical expertise and market-level insights. Our team is looking for individuals possessing strong business acumen and the ability to provide consultative sales in a fast-paced environment.
Responsibilities:
Building & Managing High Performing Teams
- Tracking team progress and leaning in when coming up with solutions to support attainment
- Educating teams on brand building, media solutions, market sector and/or verticals to level up their consultative selling skills and troubleshooting
- Driving more self-sufficiency within the CST team by optimising operational efficiencies, supporting task prioritisation and adoption of automation
- Being willing to dive in and support with campaign management and optimization where required
- Leading by example in setting the expectations for the team, while building an open and supportive culture
- Building coaching and progression plans with team members where required
Client Success
- Oversee the performance of the hybrid pod business - driving day-to-day maintenance of the book of business
- Spot opportunities within the vertical for advertisers within the book of business that line up with their business and marketing goals, as well as minimizing churn and other slowdowns
- Formulate strategic plans to onboard and educate advertisers through scaled initiatives and programs and ultimately growing the existing business partnership
- Aligning with Brand Partnerships teams on account plans and building actionable next steps for execution across the year and collaborate with cross-functional teams to pitch and close opportunities
- Identifying business priorities based on market landscape, advertiser mix, vertical, product adoption and revenue data alongside with Industry & Client Solutions Lead
- Drive and create best practices in the form of playbooks, case studies, workshop content, frameworks etc.
- Proactively lead product update discussions, educate brands and agencies on TikTok's new and existing products, and advise on best practices to drive optimal performance and groundbreaking campaigns
Stakeholder Management
- Engaging and building relationships with senior advertisers
- Establishing collaborative partnerships internally with cross-functional teams
- In collaboration with the sales team, conduct regular business reviews and take a consultative, long-term approach to build productive relationships with advertisers
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- Maintaining a birds eye view on priorities and necessities during advertiser business reviews and audits, working with the Client Solutions Managers on coming up with appropriate narratives and solutions
- Fostering and driving detailed and transparent business updates to leadership in a timely cadence
Qualifications
Minimum Qualifications:
- Over 5+ years of experience in account management/client services roles in digital marketing, product, consulting, communications, or internet technology; with 3+ years of people management experience
- High degree of autonomy and self-direction. Proven track record of building a profitable book of business
- Experience managing performance advertisers with a deep understanding of their challenges is a plus
- Strategic thinker with experience identifying and leading initiatives to drive business performance and operational efficiencies.
- Ability to gather, analyze and present data to identify insights around the state of the business and build actionable next steps to improve performance
- Solid knowledge & experience in tracking, attribution, and measurement logic; experience using some of the major tools like GA, MMPs, pixel implementation, Brand Lift Studies, and basic troubleshooting knowledge
- Hands-on experience with planning, optimising and reporting on full funnel (brand to performance) campaigns
Preferred Qualifications:
- Solid understanding of media landscape, brand building and marketing as a whole for global & local brands. Deep knowledge in Automotive, Finance & Fintech, & App industry preferred, with strong industry connections a plus
- Creative/Brand Strategy experience is a plus
- Proactive, positive and exemplifies a growth mindset
- Highly organized, confident and self-motivated individual that is equally comfortable supporting team members and communicating with senior stakeholders
- Strong analytical mindset with hands-on experience in dashboards, data infrastructure, data visualization, and turning data into actionable insights and recommendations
- Excellent communicator and presenter, with strong interpersonal skills and the ability to simplify complex data for diverse audiences
- Flexible team player who navigates a fast-paced and often ambiguous environment well
- Able to travel where required
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.