Category Strategist (Fashion) Project Intern (TikTok Shop) - 2026 Start (BS/MS)

Responsibilities

In particular, the e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users.

As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.

Applications will be reviewed on a rolling basis - we encourage you to apply early. Successful candidates must be able to commit to at least 3 months long internship period.

About the team

We are the strategy team for Fashion, responsible in managing OKRs within the Fashion category, analyze and initiate projects to drive growth in the Fashion category.

The intern will actively contribute to operational optimization within the Fashion category, including monitoring AM OKRs. They will apply systematic approaches and quantitative analysis to solve complex challenges in the e-commerce ecosystem and improve category efficiency especially in terms of AM OKR execution. Throughout the program, the intern will gain hands-on experience in executing end-to-end e-commerce strategies, leveraging data-driven insights to identify growth opportunities in a dynamic market, and developing a strategic perspective

Responsibilities:
- Continuously monitor and analyze core category metrics, including AM OKRs, using quantitative and statistical methods to identify trends, operational gaps, and growth opportunities within the e-commerce ecosystem.
- Conduct quantitative evaluations of seller performance and category dynamics to support differentiated supply-side strategies and category optimization initiatives.
- Synthesize complex datasets into actionable insights for regular business reviews, while performing rigorous attribution analysis to support data-driven management decision-making.
- Support to help in any other general ad-hoc duties

Qualifications

Minimum Qualifications
- Bachelor's degree or currently pursuing a degree in Business, Economics, Statistics, Engineering, Data Analytics, or a related field.
- Strong analytical and quantitative problem-solving skills.
- Proficient in Microsoft Excel/Google Sheets for data analysis and reporting.
- Strong communication and presentation skills with the ability to translate data into actionable insights.
- Detail-oriented, proactive, and able to manage multiple tasks in a fast-paced environment.
- Interest in e-commerce, marketplace operations, and the Fashion category.
- Ability to work collaboratively across cross-functional teams.

Preferred Qualifications
- Strong analytical and quantitative problem-solving skills.
- Proficient in Microsoft Excel/Google Sheets for data analysis and reporting.
- Interest in e-commerce, marketplace operations, and the Fashion category.
- Familiarity with SQL, data visualization tools, or statistical analysis is a plus.

If you have any questions, please reach out to us at apac-earlycareers@tiktok.com