Category Management Project Intern (TikTok Shop - Mexico Operations) - 2026 Start (BS/MS)
Responsibilities
Team Introduction
The e-commerce industry has grown tremendously recently, becoming a hotly contested space among leading Internet companies. Its future growth cannot be underestimated.
With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our campaign team. Together, we can build an e-commerce ecosystem that is innovative, secure, and intuitive for our users.
Step into a dynamic role with the Mexico operation team, where you'll play a vital part in executing varies campaigns for some of the most iconic brands. Be at the forefront of innovation, contributing to cutting-edge campaigns and driving forward the yearly strategic modules that define success. In this role, you'll help power the future of e-commerce, supporting high-impact initiatives that connect brands with consumers in meaningful ways. Join us as we shape the future of e-commerce here at TikTok Shop!
As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.
Applications will be reviewed on a rolling basis - we encourage you to apply early.
Successful candidates must be able to commit to at least 3 months long internship period.
Responsibilities:
Creator Hunting & Identification (Stage 1)
- Identify and source high-potential fashion creators across TikTok and other social platforms, focusing on those with strong content quality, audience engagement, and commercial potential.
- Analyze creator profiles, content style, audience demographics, and performance metrics to assess fit within - TikTok Shop's fashion ecosystem.
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- Build and maintain a robust pipeline of creators segmented by category (e.g., apparel, footwear, accessories) and content type (live, video, product-driven).
Creator Incubation & Fashion Alignment (Stage 2)
- Support the onboarding and incubation of selected creators by helping define their initial content and monetization strategy.
- Identify and match relevant fashion brands, products, and merchandising strategies based on each creator's profile, audience, and content style.
- Collaborate with Account Managers to guide creators on best practices for live streaming, product selection, and content optimization.
- Monitor creator development and track their progression from early-stage incubation to revenue-generating contributors.
Performance Tracking & Insights
- Track and analyze both qualitative and quantitative performance metrics, including GMV contribution, content performance, conversion rates, and creator growth.
- Build and maintain dashboards or trackers to measure the effectiveness of the creator incubation program.
- Generate insights on what works (e.g., creator archetypes, product categories, content formats) to continuously refine the strategy.
Project Management & Cross-functional Collaboration
- Support the execution of the creators project roadmap, ensuring timelines and deliverables are met.
- Work closely with Account Managers, marketing, and operations teams to align on creator strategies and opportunities.
- Contribute to continuous improvement of creator sourcing, incubation frameworks, and scaling strategies.
Qualifications
Minimum Qualifications
1. Currently pursuing an Undergraduate/Master in Business or a related fields
2. Proactive self-learner, open to navigating uncertain and exploratory business scenarios.
3. Applicants are kindly requested to submit an English-language resume.
Preferred Qualifications
1. Strong analytical skills, with a structured and critical approach to problem-solving;
2. Experience in commerce platforms, digital marketing, or the short video/live streaming industry is highly valued.
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.