Category Management Project Intern (TikTok Shop - CA Operation) - 2026 Start

Responsibilities

The US Operations team onboards sellers, drives business growth, improves user experience, and provides operations and sales support in the US market. We are organized into Category Management teams that acquire new brands and incubate and accelerate them on TikTok Shop, alongside Central teams covering creator operations, campaign operations, projects, and agency partnerships, working with cross-functional and category teams to grow GMV across merchants of every size.

As the business grows, we take on complex challenges across seller growth and creator and agency ecosystem development.

You will shape merchant success, user experience, and the next phase of e-commerce growth in the US.

The e-commerce industry has grown tremendously in recent years, becoming a highly competitive space among leading internet companies. Its future growth potential cannot be underestimated.

With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand-new and enhanced e-commerce experience. We are looking for passionate and talented individuals to join our US Operations team. Together, we can build an e-commerce ecosystem that is innovative, secure, and intuitive for our users.

Step into a dynamic role with the US Operations team, where you will support seller acquisition, onboarding, and campaign execution for some of the most iconic brands and businesses. You will contribute to high-impact initiatives that connect sellers with consumers in meaningful ways while helping drive the continued growth of TikTok Shop. Join us as we shape the future of e-commerce!

As a Project Intern, you will contribute to impactful short-term projects and gain hands-on experience in a fast-paced, professional environment. This internship offers the opportunity to develop practical skills, apply your knowledge to real-world challenges, and explore your career interests.
Applications are reviewed on a rolling basis, so we encourage you to apply early.

Responsibilities:
- Data and analytics support: Support operational analysis for merchant acquisition and incubation, including business data tracking, operating metric monitoring, and routine data analysis, helping the team identify opportunities and issues in merchant acquisition and incubation.
- Project and process advancement: Participate in key operations and project follow-up such as industry merchant acquisition, sales activation, and merchant growth, and promote cross-team information alignment and process collaboration.
- Business management support: Support the organization and delivery of materials such as weekly business reports and business review documents.

Qualifications

Minimum Qualifications:
- Currently pursuing a Bachelor's Degree;no restriction on major.
- Prior experience in platform marketing or campaign operations is preferred, with an understanding of the end-to-end workflow of e-commerce marketing campaigns.
- Strong communication and cross-functional collaboration skills, quick learner and high execution capability. Able to drive tasks independently in a fast-paced environment.
- Good aesthetic taste and marketing sense; ability to judge advertising and content expression is a bonus.
- Solid data analysis skills and business acumen. Familiar with core e-commerce metrics including GMV, conversion rate, UV, average order value (AOV), etc. Capable of data-driven analysis and decision-making.
- Keen market awareness to quickly capture market updates, consumer trends and viral content shifts.
- Available for 5 working days per week, with a minimum internship duration of 4 consecutive months.

Preferred Qualifications:
- Overseas study or living experience is preferred, especially exposure to the US market.
- Hands-on experience in international e-commerce creator content operation, live-streaming operation or short-video operation is a plus.

By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy