APAC Product Marketing Project Intern (SMB) - 2027 Start

Responsibilities

Team Introduction
TikTok's Scaled Growth team aims to provide advertising product solutions to agency partners and advertisers to grow their businesses on TikTok. From deeply understanding our regional agency partners and advertisers, to influencing the next iteration of our advertising product suite, to setting regional product GTM strategy, to designing innovative sales-led and scaled growth programs that impact managed agency partners and wider advertisers in TikTok. The team combines both strategic & operational expertise with customer centricity.

The TikTok Advertising Product Marketing team focused on Agencies & Scaled Growth is looking for an intern with a strong background or interest in data analytics, data science, AI, and automation.

This role will primarily support the team as a data and automation partner, helping Product Marketing Managers turn large amounts of business, product, advertiser, and agency data into actionable insights and scalable workflows.

You will work on projects such as building dashboards, automating recurring reporting, developing AI-enabled workflows, conducting business and product performance analysis, and identifying opportunities to improve team productivity through automation.
Alongside this core focus, you will also support Product Marketing across both:
- Outbound: Go-to-market strategy, product adoption, scaled growth programs, agency activation, and revenue growth.
- Inbound: Identifying advertiser and agency pain points, analyzing product performance and adoption barriers, and translating insights into recommendations for Product and Product Operations teams.

This role involves close collaboration with regional Product Marketing, Sales, Agency, Product Operations, Product, Marketing Science, and Business Marketing teams in a fast-paced and high-growth environment.

As part of the Agency and Scaled Growth Product Marketing team, this role involves close collaboration with multiple in-market Sales, Agency & Business Marketing teams, global Product Operations & Product functions in a fast paced and high-growth environment. An ability to self-motivate, prioritize, problem solve and be the expert across our ads product suite while being a data-driven advocate for our advertisers & agencies is critical. Candidates must have experience working with media & advertising (preferably in an agency environment).

As a Project Intern, you will contribute to impactful short-term projects and gain hands-on experience in a fast-paced, professional environment. This internship offers the opportunity to develop practical skills, apply your knowledge to real-world challenges, and explore your career interests.
Applications are reviewed on a rolling basis, so we encourage you to apply early.

Responsibilities
- Data Analysis & Business Insights: Analyze product adoption, advertiser performance, agency performance, revenue trends, and growth opportunities across APAC, translating complex datasets into clear insights and actionable recommendations for Product Marketing and Sales teams.
- Dashboard Development: Build and maintain dashboards, trackers, and analytical tools that enable the team to monitor business performance, product adoption, GTM execution, and key growth initiatives.
- Reporting Automation: Automate recurring business reporting, data consolidation, performance tracking, and operational workflows to reduce manual work and improve data accuracy and scalability.
- AI & Workflow Automation: Identify opportunities to leverage AI, APIs, scripts, low-code/no-code tools, or automation platforms to improve Product Marketing workflows, knowledge management, research, reporting, and team productivity.