Advertiser Engagement Specialist, GMPT, TikTok Japan

Responsibilities

About the team
Creativity is the soul of advertising. TikTok's Creative Product Operations Team develops world-leading technical solutions for the creation, interpretation, and optimization of ad creativity. Our mission is to empower and inspire advertisers, creators, and third-party participants within the ecosystem, delivering the most engaging creative experiences to end users.

We are user-oriented and committed to technological excellence. Our goal is to drive and lead technological innovation in the ad tech and creative industry, providing product power and value to our clients, creators, and the entire ecosystem.

Our team is built on the foundation of the creative ecosystem, offering comprehensive creative capabilities to global clients. We are seeking experienced operations professionals responsible for overseeing the overall creative needs of our APAC clients. From material services to influencer content, from insights to production and marketing, they ensure the creative team's contribution to clients' business growth.

Responsibilities
1. Responsible for creative operation of overseas advertising, providing creative product solutions for Advertisers, responsible for the performance of the creatives;
2. Through industry research and data analysis, explore customer needs, insight into industry growth opportunities, propose industry solutions, and complete productisation construction;
3. Through close collaboration with related teams, complete the testing, promotion and coverage of creative products to enhance the revenue penetration and growth of creative products in the industry;
4. Daily data management and analysis, manage and improve the relevant data system according to the business target and product iteration, guide project decision-making through data analysis.

Qualifications

Minimum Qualifications
1. Over 3 years of experience in commercial product operation or related experience in the advertising industry, with an understanding of the international advertising market;
2. Familiar with commercial advertising logic, especially with the basic knowledge of performance advertising, able to output marketing methodology and propose product solutions according to industry scenarios;
3. Strong data analysis ability, can independently complete the industry and customer advertising creative analysis and optimisation strategy proposal, and output analysis report;
4. Fluency in Japanese and English, to engage with advertisers in the JP market whilst collaborating with stakeholders across the wider APAC region.