E-Comm and Digital Copywriter

TJX Europe

At TJX Europe, every day brings new opportunities for growth, exploration, and achievement. You'll be part of our vibrant team that embraces diversity, fosters collaboration, and prioritises your development. Whether you're working in our Distribution Centers, Corporate Offices, or Retail Stores-TK Maxx & Homesense, you'll find abundant opportunities to learn, thrive, and make an impact. Come join our TJX team-a Fortune 100 company and the world's leading off-price retailer.

Job Description:

Based in the TJX Europe creative studio in Watford, the Senior Creative will create best-in class creative content for TK Maxx's online content team, part of the global retail company TJX, Inc.

To demonstrate creative expertise to develop and create content for all digital creative, covering: homepages, PLPs, SEO copy, editorial content, campaigns, emails, social, and much more. Delivering modern and inspiring creative ideas and copy at all times.

Reporting into the Creative Manager (Copy) for TJX Europe, you will have responsibility for the timely copy and creative concepting of weekly content in line with agreed schedules and business requirements.

What you'll do:

Creative copy delivery

• Write marketing emails, web pages, UX, UI and SEO. Keeping fingers on the pulse of ecommerce trends and standards.
• Write to the TK Maxx brand tone of voice and strike a balance between creative and commercial copywriting.
• Develop outstanding ideas and write engaging, inspiring and on-brand copy for all digital / ecommerce/ ecrm channels.
• Responsible for the day-to-day creation and timely delivery of work to briefs, used to handling a workflow with partners.
• Forms peer groups to influence informally and formally inside and outside The Creative Team
• Takes ownership while being agile and a standout colleague.
• Develop work that has an impact on the business growth and market share.
• Innovate and maintain knowledge of other brands and competitors in the ecommerce space.

• Work closely with the other copywriters, and Brand & Marketing and ecommerce partners, ensuring a consistent and optimised omnichannel approach to all activity, including, but not limited to, working closely with: eCRM, Online Conversion, Corporate Responsibility, Brand team, Loyalty (Treasure), Media, and Digital Media teams that sit within the core Brand & Marketing function.
• Finds creative solutions to creative problems.
• Capable of handling multiple projects in a fast-paced environment.
• In conjunction with managers, learn, analyse and assess reports and data against business objectives to inform future work.

• Experience in digital media and digital retail, creative writing and journalism.
• Experience with SEO and content creation.
• A creative problem solver and idea generator with strong creative copywriting skills.
• Positive, creative and influential.
• Passionate interest in fashion and homeware.
• Experience working on Corporate Responsibility & Sustainability valued highly.
• Can self-sub, with an eye for checking copy