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Senior Director, FP&A NA OU Marketing Finance Lead

6 days ago Atlanta, GA

The Senior Director, DME-Brand Investment FP&A Lead - Service Delivery is the performance management leader for the North America Operating Unit (NAOU) FP&A (Financial Planning, & Analysis) Service Delivery team in relation to Marketing and Brand investments and is responsible for integrating marketing and brand results, forward-looking insights, and delivering business performance narratives. This role serves as the primary contact to the NAOU Brand-Investment Finance team.

As a member of the NAOU FP&A Service Delivery organization (~40 associates), this leader owns the end-to-end FP&A agenda for the DME + Brand Investment, including planning, forecasting, performance management.

Reporting directly to the Vice President, NAOU FP&A - Service Delivery Lead, the Senior Director oversees a team of approximately three associates and maintains accountability for financial accuracy, insight quality, governance, and compliance for DME spend and how business results flow into Global Brand Category reporting . This role also optimizes delivery through strong partnership with key stakeholders such as our Managed Service Provider (MSP) and the Reporting COE teams.

Key Responsibilities

Strategic Financial Leadership

  • Owns the FP&A agenda, integrating/consolidated results, outlooks, risks, and opportunities across DME spend as well as Global Brand Category Reporting.
  • Lead the Annual Business Plan, Month-End Close, Rolling Estimates, and Risks & Opportunities processes, ensuring consistency, rigor, and executive-ready narratives (DME investment + Global Brand Category).
  • Consolidate and translate complex financial and operational performance into clear, actionable insights for the Brand Investment Finance team, highlighting key drivers, tradeoffs, and decision points.
  • Serve as a trusted strategic advisor to the NAOU Brand Investment Finance team and other senior Finance and Business leaders, proactively shaping decisions with fact-based insights.
  • Partner directly with the NAOU Brand Investment Finance team to pilot initiatives that advance financial performance and operational excellence for DME and Global Brand Category teams.

Operational & Performance Management

  • Drive financial accuracy, transparency, and consistency across all DME and Global Brand Category FP&A deliverables, ensuring a single, trusted enterprise view of performance.
  • Establish and enforce disciplined forecasting, reporting, and review routines aligned to corporate and global FP&A standards.
  • Own performance management governance, ensuring strong controls, documentation, compliance, and accountability across all FP&A activities for DME and Global Brand Category.
  • Act as the senior point of escalation for performance management issues, data discrepancies, or insight alignment challenges.

Transformation & Productivity Leadership

  • Lead DME FP&A's contribution to productivity and transformation initiatives.
  • Identify opportunities to standardize, simplify, and automate DME FP&A processes, reallocating capacity from low-value activities to strategic analysis.
  • Optimize the DME FP&A operating model with the MSP, including role clarity, service levels, and continuous improvement expectations.
  • Sponsor change initiatives that strengthen NAOU's enterprise DME FP&A capabilities and future-ready skill sets (including adopting global initiatives/standards).

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People Leadership & Talent Development

  • Lead, inspire, and develop a high-performing leadership team.
  • Establish clear expectations, performance standards, and accountability across the DME organization.
  • Build strong succession pipelines and invest in future FP&A DME and Brand-Investment leadership capabilities, including storytelling, analytics, and enterprise thinking.
  • Foster a culture of partnership, curiosity, continuous improvement, feedback/recognition and results orientation.

External & Internal Stakeholder Engagement

  • Serve as the primary FP&A interface to the NAOU Brand-Investment team for DME/Global Category performance, outlooks, and emerging risks or opportunities.
  • Influence stakeholders through concise, compelling, and enterprise-oriented executive communications.
  • Align Finance, Operations, and Corporate stakeholders around a common view of performance and priorities.
  • Represent NAOU FP&A Service Delivery in enterprise, cross-OU, and global forums that involve DME and Global Category needs.

Qualifications & Requirements

  • Bachelor's degree in Finance, Accounting, Economics, Business Administration, Analytics, or a related discipline required; MBA, CPA, CMA, or equivalent advanced credential preferred.
  • 10-15+ years of progressive finance experience, including senior leadership roles within FP&A, performance management, or operations finance.
  • Proven experience leading FP&A organizations, including oversight of business-aligned FP&A leaders and COE or shared service models.
  • Demonstrated success operating as a leader, consolidating insights, and influencing decisions.
  • Strong strategic mindset with the ability to synthesize complex data into clear narratives/story telling for senior leaders.
  • Experience driving FP&A transformation, reporting modernization, and productivity initiatives at scale.
  • Track record of partnering effectively with MSPs, shared services, and analytics teams.
  • Exceptional leadership, influence, and change management capabilities in complex, matrixed environments.

Success Profile

To succeed in this role, you will:

  • Act as the enterprise integrator of NAOU DME financial performance, connecting strategy, execution, and outcomes.
  • Bring clarity and focus to ambiguity, enabling confident decision-making at the executive level.
  • Balance rigor and speed while maintaining trust in the numbers and the story behind them.
  • Develop leaders and build a future-ready FP&A organization.
  • Be a visible catalyst for transformation and modern FP&A excellence.

Skills:
Value Chain; Financial Modeling; Economics; Budgeting; Generally Accepted Accounting Principles (GAAP); Group Problem Solving; Microsoft Office; Forecasting Process (Inactive); Communication; Decision Making; Internal Auditing; Teamwork; Financial Analysis; Preparation of Financial Reports

The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.

Pay Range:$180,000 - $203,000
Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive Reference Value Percentage:30
Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Long-term Incentive Reference Value Percentage:
Long-term Incentive reference value is a market-based competitive value for your role

Client-provided location(s): Atlanta, GA
Job ID: cocacola-151266989
Employment Type: OTHER
Posted: 2026-03-05T18:37:27

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Health Reimbursement Account
    • Dental Insurance
    • Vision Insurance
    • Short-Term Disability
    • Long-Term Disability
    • On-Site Gym
    • Life Insurance
    • FSA
    • HSA
  • Parental Benefits

    • Non-Birth Parent or Paternity Leave
    • Adoption Leave
  • Work Flexibility

    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Happy Hours
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Volunteer Time Off
    • Personal/Sick Days
  • Financial and Retirement

    • 401(K) With Company Matching
    • Pension
    • Performance Bonus
    • Financial Counseling
    • Stock Purchase Program
  • Professional Development

    • Tuition Reimbursement
    • Mentor Program
    • Access to Online Courses
    • Internship Program
    • Leadership Training Program
    • Professional Coaching
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)