Manager, Media & Retail Media, LATAM

At The Coca-Cola Company, we are proud to be one of the world's most recognized and respected brands, with a legacy spanning over 139 years and a portfolio of more than 200 brands enjoyed by millions globally. Our mission is simple yet powerful: refresh the world and make a difference.

We are seeking a Manager, Media & Retail Media - LATAM to support the planning, execution, and performance tracking of regional media and retail media initiatives. This role is hands-on and execution-focused, ensuring media plans are delivered with quality, rigor, and consistency across markets.

The ideal candidate is a strong executor with solid media fundamentals and a passion for learning and optimization.

What You'll Do for Us

• Support execution of regional media and retail media plans across brands and markets.

• Coordinate with agencies to ensure accurate and timely media delivery.

• Support implementation of retail media activations and test-and-learn initiatives

• Track media performance metrics and investment pacing.

• Support budget tracking, reporting, and governance processes.

• Flag risks, gaps, and optimization opportunities.

• Support analysis of media results, including reach, frequency, and productivity.

• Assist in documenting learnings and best practices across markets.

• Build understanding of audience strategies, retail media, and data-led media execution.

• Work closely with Senior Managers and Directors to support regional priorities.

• Coordinate with Brand, IMX, Analytics, and agency teams.

• Support clear communication and documentation.

Requirements & Qualifications

• Bachelor's degree required.

• 4-6+ years of experience in media planning, buying, or execution roles.

• Foundational understanding of digital media and performance metrics.

• Experience working with agencies and cross-functional teams.

• Strong organization, communication, and analytical skills.

What We'll Do for You

• Global Exposure: Collaborate with world-class leaders and gain access to global best practices and emerging technologies.

• Iconic Brands: Work with one of the most recognized brands in the world and play a key role in shaping its future.

• Learning & Development: Access to robust learning resources, including LinkedIn Learning and leadership development programs, to continuously grow your skills.

Skills:
Creative Strategies; Cross-Functional Teamwork; Marketing Strategies; Brand Marketing; Content Creation; Agency Management

Annual Incentive Reference Value Percentage:15
Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Client-provided location(s): Mexico City, Mexico

Job ID: cocacola-151329243

Employment Type: OTHER

Posted: 2026-03-07T23:32:06