Manager, Content Adaptation, Ecuador

At The Coca-Cola Company, we are proud to be one of the world's most recognized and respected brands, with a legacy spanning over 139 years and a portfolio of more than 200 brands enjoyed by millions globally. Our mission is simple yet powerful: refresh the world and make a difference.

The Manager, Content Adaptation - Global Brands supports the adaptation, deployment, and optimization of global brand content across markets and consumer touchpoints. This role helps ensure global Big Ideas and brand platforms are translated into locally relevant, high-quality executions while preserving brand equity and supporting efficiency at scale.

The ideal candidate brings strong executional expertise in content adaptation, consumer journeys, and modular content practices, and is ready to take ownership of defined workstreams within complex global programs.

What You'll Do for Us

Global Brand Content & Influencer Adaptation

Support the adaptation of global Big Ideas and brand platforms across markets and cultures.
Adapt global content and assets-including social and influencer-led content-to align with local consumer occasions, cultural nuances, and channel requirements.
Apply modular content principles to support efficient reuse, versioning, and scalability of assets.
Ensure adapted content follows brand architecture, visual identity, tone of voice, and communication principles.

Consumer Journey, Media & IMX Enablement

Translate global E2E consumer journeys into content requirements by touchpoint, format, and platform.
Partner with Media teams to understand media strategy, channel roles, and formats, and support optimization of adapted content.
Collaborate with Creative LATAM to ensure adaptations align with the creative game plan once set.
Support content performance across digital, media, social, influencer, experiential, and physical touchpoints.

Execution & Delivery

Manage day-to-day adaptation activities, timelines, and deliverables for assigned brands or workstreams.
Contribute to the development of execution guidelines, toolkits, and playbooks for market application.
Coordinate with Global Brand teams, agencies, and markets to ensure timely and high-quality delivery.
Track performance metrics and contribute insights to optimize future adaptations.

Innovation, Technology & Asset Governance

Apply emerging tools and technologies, including AI-enabled solutions, to support content adaptation efficiency and quality.
Follow established content workflows and asset systems to support realistic adaptation planning.
Incorporate usage rights, talent and creator considerations, and asset limitations into adaptation execution.
Ensure quality control and compliance across adapted content and assets.