Director of Product Management - Customer Experience
This is a People Leader role. The incumbent must be based in Atlanta, GA and work a hybrid work schedule.
The Coca-Cola Company works with an extraordinary network of customers across North America, from global restaurant brands and local operators to retail partners and distributors. These relationships power millions of consumer moments every day.
We are building a new generation of products that improve how customers experience and work with us, helping them access insights, resolve operational needs, engage with our teams, and grow their business more effectively. These products connect data, service, and operations to create simpler, more powerful ways for customers to interact with The Coca-Cola Company across every part of their business. To make this possible, we are building a modern product organization of empowered teams focused on solving meaningful customer problems and delivering measurable business outcomes.
About the Role
The Director of Product Management - Customer Experience leads the teams responsible for products that support Coca-Cola's foodservice and on-premise customers. These products help customers work with Coca-Cola across a wide range of interactions, from understanding business performance and accessing insights, to managing equipment, resolving service needs, and improving how they engage with our teams.
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This role defines the long-term vision and strategy for how products can improve the customer experience while helping our customers run and grow their business.
You will work closely with commercial, service, and operational leaders to identify the most important problems to solve, while leading product teams focused on delivering measurable outcomes for customers and the business.
This role also plays a critical part in building our product organization by developing strong product managers and reinforcing how empowered teams work together to solve complex problems.
What You Will Lead
Customer Growth and Insights - Build products that help customers understand their business performance, identify opportunities, and grow their beverage programs with us.
Customer Engagement and Experience - Shape the products and experiences that define how customers interact with us, making it easier to access insights, manage their business, and engage with our teams.
Service and Operational Experience - Improve how customers resolve issues and keep their operations running, including equipment service, operational support, and reliability.
Key Responsibilities
Product Vision and Strategy
Define a clear long-term vision for how products can improve the customer experience with Coca-Cola.
Identify the most important problems to solve for customers and the business.
Establish outcome-focused goals that guide product teams and measure real impact.
Shape product strategy and investment priorities in partnership with senior stakeholders across the organization.
Product Leadership and Delivery
Lead multiple cross-functional product teams responsible for customer-facing experiences.
Ensure teams stay closely connected to real customer workflows through field engagement, customer conversations, and data.
Partner with engineering, design, and data leaders to build reliable, scalable products.
Establish clear metrics to measure product adoption, engagement, operational improvement, and customer satisfaction.
Product Model and Organizational Leadership
Help lead the shift from project-based delivery to empowered, outcome-driven product teams.
Encourage teams to learn quickly through prototyping, experimentation, and customer feedback.
Ensure product teams maintain direct access to customers and real-world workflows.
Strengthen how teams work with stakeholders by focusing discussions on outcomes and impact.
Team Development
Develop and coach a team of product managers.
Raise the standard of product thinking, customer understanding, and decision-making across teams.
Foster a culture of curiosity, collaboration, and continuous improvement.
Key Qualifications
10+ years of experience in product management with a track record of leading teams to deliver complex, high-impact products.
Strong history of defining long-term product vision, shaping multi-year roadmaps, and influencing senior leadership.
Exceptional product thinking grounded in user insight, data, and strategic prioritization.
Ability to synthesize dynamic or ambiguous environments into clear, actionable direction.
Comfort working with performance and operational metrics to guide focus and iteration.
Excellent communication and storytelling skills across technical, operational, and executive audiences.
Preferred Qualifications
Experience building or leading customer-facing digital platforms or products.
Experience working with restaurant, retail, or distributed customer ecosystems.
Experience helping teams adopt modern product management practices such as discovery, experimentation, and outcome-based goals.
Interest in how emerging technologies, including AI, can improve customer experiences and workflows.
Education: Bachelor's degree required; Advanced degree in business, engineering, design, or related field preferred.
Leadership Attributes
Customer Empathy: Understands how customers actually run their business and builds products that make their work easier.
Product Judgment: Focuses teams on the problems that matter most and balances customer needs with business impact.
Builder of Teams: Develops strong product managers and creates an environment where teams can do their best work.
Change Leadership: Helps teams and stakeholders adopt a more modern, outcome-driven approach to product development.
Outcome-Driven Execution: Ensures teams deliver measurable improvements for customers and the business.
The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.
Pay Range:$217,400 - $245,300
Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
Annual Incentive Reference Value Percentage:50
Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.
Long-term Incentive Reference Value Percentage:
Long-term Incentive reference value is a market-based competitive value for your role
Perks and Benefits
Health and Wellness
- Health Insurance
- Health Reimbursement Account
- Dental Insurance
- Vision Insurance
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Life Insurance
- FSA
- HSA
Parental Benefits
- Non-Birth Parent or Paternity Leave
- Adoption Leave
Work Flexibility
- Hybrid Work Opportunities
Office Life and Perks
- Commuter Benefits Program
- Happy Hours
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Volunteer Time Off
- Personal/Sick Days
Financial and Retirement
- 401(K) With Company Matching
- Pension
- Performance Bonus
- Financial Counseling
- Stock Purchase Program
Professional Development
- Tuition Reimbursement
- Mentor Program
- Access to Online Courses
- Internship Program
- Leadership Training Program
- Professional Coaching
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)