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Director, Franchise Business Development, CBL

Yesterday Beijing, China

What You'll Do for Us

  • Collaborate with the CBL headquarter and cross-functional teams to ensure strategic alignment and successfully implement plans.
  • Utilize a solid understanding of business opportunities, employing strong analytical skills to aid in the decision-making process.
  • Serve as a program support leader, assisting in the execution of national and regional initiatives alongside the FODs and FOMs.

Key Responsibilities:

  • Monitors performance versus execution objectives, re-plans as necessary, and provides feedback to key stakeholders.
  • Manages discretionary budgets based on regional need.
  • Executes the commercial strategy and plans with franchise (bottling partners) owners for local market execution.
  • Standardizes common approach to capability building based on bottler segmentation.
  • Assesses local Bottler commercial capabilities against established commercial strategies and objectives using the core measures
  • Coordinates training/development enables more effective processes, scorecards and business routines to achieve the annual business plan.
  • Works with franchise commercial manager to steward the planning process that is in place bi-monthly, ensuring all customer plans are included.
  • Ensures development and implementation of customer and commercial leadership plans on overall brand / price / pack / channel plans and ensure inclusion of Revenue Growth Management (RGM) strategies and programs to maximize revenue generation.
  • Monitors market conditions and reports competitive activity to management, Bottler and local associates in order to understand program effectiveness and any implementation barriers.

Requirements & Qualifications

  • Bachelor's degree or above in Business, Finance, Marketing, or Management.
  • Direct sales, key account, or franchise management with P&L responsibility.
  • Experience as a Business Partner with direct Bottler or manufacturing experience in the Food and Beverage industry.
  • Experience with annual business planning, forecasting, customer and distributor management.
  • Demonstrated track record for delivering positive revenue results.

What We'll Do for You

  • Exposure to World Class Leaders: Availability to global technology leaders that will expand your network and exposure you to emerging technologies and techniques.
  • Iconic Brand: Work on the most recognized brand in the world and be part of developing the brands next chapter.
  • Learning Culture: Access to resources and management programs that give you the resources to continually develop your skills and knowledge.

Business Integrations, Business Planning, Channel Management, Communication, Execution Excellence, Market Dynamics, Negotiation, Revenue Growth Management, Value Chain Economics

Location(s):
China

City/Cities:
Beijing

Travel Required:
26% - 50%

Relocation Provided:
No

Job Posting End Date:
May 20, 2026

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what's possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

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Annual Incentive Reference Value Percentage:30
Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Client-provided location(s): Beijing, China
Job ID: cocacola-151852156
Employment Type: OTHER
Posted: 2026-04-22T23:32:32

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Health Reimbursement Account
    • Dental Insurance
    • Vision Insurance
    • Short-Term Disability
    • Long-Term Disability
    • On-Site Gym
    • Life Insurance
    • FSA
    • HSA
  • Parental Benefits

    • Non-Birth Parent or Paternity Leave
    • Adoption Leave
  • Work Flexibility

    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Happy Hours
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Volunteer Time Off
    • Personal/Sick Days
  • Financial and Retirement

    • 401(K) With Company Matching
    • Pension
    • Performance Bonus
    • Financial Counseling
    • Stock Purchase Program
  • Professional Development

    • Tuition Reimbursement
    • Mentor Program
    • Access to Online Courses
    • Internship Program
    • Leadership Training Program
    • Professional Coaching
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)