Associate Field Marketing Manager, FMB West
At Suntory Global Spirits, we craft spirits of the highest quality and deliver brilliant experiences to people around the world. Suntory Global Spirits has evolved into the world's third largest leading premium spirits company ... where each employee is treated like family and trusted with legacy. With our greatest assets - our premium spirits and our people - we're driving growth through impactful marketing, innovation and an entrepreneurial spirit. Suntory Global Spirits is a place where you can come Unleash your Spirit by making an impact each and every day.
What makes this a great opportunity?
The Associate Field Marketing Manager - FMB West is responsible for supporting California and Hawaii in the planning, execution, tracking, and evaluation of all marketing programming that drives the Suntory Global FMB priorities.
• Join a team driving step-change in our organization.
• Opportunity to be a part of driving the marketing agenda for the World's #1 FMB, with high exposure in the Suntory Global Spirits organization.
• Lead a team through the development of channel-specific commercial marketing plans which are fundamental to driving a positive impact on the US P&L performance.
• Balance strategic thinking, creativity and commercially-grounded thinking.
• Opportunity to work with many cross-functional partners in the organization
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• Gain intimate knowledge of both marketing and sales functions
Role Responsibilities
The Associate Field Marketing Manager - FMB West will focus on the following- National Programming:
• Work closely with Field Marketing Manager to ensure national programs are purchased to an appropriate level and executed as designed
• Support local execution of sampling and event programming
• Coordinate and manage all POS buys and inventory at the local level to ensure timely execution of materials in-market
Regional/Local Programming:
• Work with the Field Marketing, Sales Team, and Distributor/Broker partners to identify all local programming needs to support Suntory Global FMB priorities
• Work closely with National Marketing, Industry Affairs, Intellectual Property and Sales to ensure local programming adheres to brand guidelines, state and federal regulations, and properly protects our intellectual property
• Manage procurement of promotional materials to support regional and local programs, utilizing centralized procurement options
• Ensure quality, cost efficiencies, program effectiveness, and on-time delivery of local programs
• Lead programming calendar management, program tracking and post-campaign performance reporting
• Lead management of local sampling agency including weekly check-ins ensuring regional reporting and tracking
• Support promotion offers and sweepstakes approvals
BI Management
• Lead management of BI budget for assigned geographies including budget tracking & reconciliation of spends through tracking tools
• Assist the Field Marketing Manager with planning, allocation and spend of yearly brand investment (BI) budgets
• Participate in BI budget review meetings with all stakeholders (weekly review/monthly deep dive)
• Provide input and recommendations for all incremental program and funding requests to maximize and track return on investment (ROI)
Qualifications
• Bachelor's Degree; marketing major/minor preferred
• 3+ years of experience in brand or field/trade marketing
• Strong financial acumen, knowledge of Salesforce.com and SAP a plus
• Advanced skills in Microsoft Office; specifically, Excel & PPT
• Strong and effective communication skills
• Ability to conceptualize and think creatively, as well as work independently
• Ability to build strong relationships internally and externally
• Travel - up to 10% Desired qualifications
• Previous Beer or FMB industry experience a plus
• Strong on- and off-premise brand building experience
• Experience managing premium brands and knowledge across FMB/Spirits categories
• Passion for the brands and categories
• Time Management and analytical capabilities
Salary Range - The salary range for this role, based in Los Angeles is $95-100k, along with an annual bonus, 401K match, profit sharing, and medical and wellness benefits. The salary range is commensurate with the candidate's location, experience, and skillset. The range will vary if outside of this location.
While relocation, immigration, and/or tax compliance support are not guaranteed, we may offer assistance to successful candidates depending on factors such as role requirements in accordance with company guidelines.
At Suntory Global Spirits, people are our number one priority, and we believe our people grow together in diverse and inclusive environments where their unique insights, experiences and backgrounds are valued and respected. Suntory Global Spirits is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, military veteran status and all other characteristics, attributes or choices protected by law. All recruitment and hiring decisions are based on an applicant's skills and experience.
Job Segment: Field Marketing, Marketing Manager, Procurement, Outside Sales, Marketing, Operations, Sales
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- Life Insurance
- Short-Term Disability
- Long-Term Disability
- FSA
- HSA
Parental Benefits
- Birth Parent or Maternity Leave
Work Flexibility
- Flexible Work Hours
- Remote Work Opportunities
- Hybrid Work Opportunities
Office Life and Perks
- Commuter Benefits Program
- Casual Dress
- Happy Hours
- Company Outings
- Snacks
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Relocation Assistance
Professional Development
- Tuition Reimbursement
- Promote From Within
- Shadowing Opportunities
- Access to Online Courses
- Lunch and Learns
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)