Manager, Integrated Marketing
Tennis Channel is evolving into a modern sports media powerhouse-streaming-forward, culturally tuned-in, and built for fans wherever they watch. With six distinct products, over thirty annual tentpoles, and a growing portfolio across tennis and pickleball, our scale demands tight coordination, thoughtful planning, and clear execution. You'll report to the Executive Director, Growth & Integrated Marketing, and work closely with leaders across Marketing, Creative, Content, and Distribution. This role gives you visibility across the full marketing ecosystem-and the chance to impact how Tennis Channel shows up across platforms, audiences, and major moments year-round.
We're hiring a Manager, Integrated Marketing to support the development and execution of multi-channel marketing campaigns. This role turns priorities into action-helping build go-to-market plans, manage timelines, coordinate across teams, and measure impact. If you thrive in a fast-paced environment, keep complex projects organized, and love being at the center of cross-functional collaboration, this role is for you.
This role is onsite in our Santa Monica, CA office.
In this role, you will:
Keep the Engine Running
- Support the development of go-to-market plans across linear, FAST, app, social, email, and web.
- Coordinate over 30 annual tentpoles-ensuring deliverables are tracked, teams are aligned, and campaigns execute smoothly.
- Manage day-to-day project flow across creative, media, content, PR, and platform teams to keep everyone moving together.
- Maintain the master marketing calendar, updating priorities, timelines, and tiering based on upcoming events and KPIs.
- Build and manage campaign briefs, timelines, and checklists that eliminate last-minute fire drills.
- Ensure clear communication across teams by documenting milestones, distributing updates, and escalating risks early.
- Partner with Growth, Ad Sales, Distribution, Production, and Industry Relations to support monetization moments across O&O channels.
- Help identify where campaigns can drive higher visibility, engagement, and return-using data and audience insights as inputs.
- Coordinate placements and marketing opportunities tied to tournaments, tours, and sponsored initiatives.
- Help create marketing materials, campaign recaps, activation decks, and sales-ready presentations.
- Assist in responding to Ad Sales RFPs with clear ideas, timelines, and cross-department alignment.
- Ensure campaign deliverables tied to sponsorships or brand integrations are executed smoothly.
- Help build scalable integrated marketing processes-from creative asset needs to briefing templates to recap structures.
- Gather and package campaign performance insights to help inform future planning.
- Bring creative thinking to digital, social, on-platform, and experiential marketing opportunities.
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- At least 5 years of integrated marketing, brand marketing, or campaign management experience in media, entertainment, streaming, or sports
- Strong project management skills with the ability to manage multiple timelines and stakeholders
- Understanding of multi-platform go-to-market planning across linear, FAST, digital, app, and social channels
- Experience working cross-functionally with creative, sales, content, distribution, or product teams
- A proactive, detail-oriented mindset with strong communication skills-comfortable driving clarity in fast-moving environments
About PickleballTV
Pickleballtv (PBTV) is the 24-hour television home of America's fastest growing sport. With coverage of tournaments throughout the year, the network offers 1,000+ hours of live matches from the game's top professionals and biggest stars. PBTV also provides viewers with first-class instruction, exclusive lifestyle programming and studio news content and more.
About Tennis Channel
Tennis Channel is the media home to two twenty-four-hour television networks, a subscription streaming service, online magazine and podcasts dedicated to the sport and its unique lifestyle. The tennis-media hub is home to every aspect of the wide-ranging, worldwide tennis community. Tennis Channel is carried nationwide by every one of the top ten pay-TV service providers.
About Sinclair
Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 178 television stations in 81 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair's AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net.
About the Team
The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open-door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk.
The base salary compensation range for this role is $80,000 to $100,000. Final compensation for this role will be determined by various factors such as a candidates' relevant work experience, skills, certifications, and geographic location. Full time positions are eligible for benefits that include participation in a retirement plan, life and disability insurance, health, dental and vision plans, flexible spending accounts, sick leave, vacation time, personal time, parental leave and employee stock purchase plan.
#tennis
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- Life Insurance
- Short-Term Disability
- Long-Term Disability
- FSA
- HSA
- Mental Health Benefits
- Fitness Subsidies
Parental Benefits
- Adoption Assistance Program
- Family Support Resources
- Fertility Benefits
- Birth Parent or Maternity Leave
- Non-Birth Parent or Paternity Leave
- Adoption Leave
Work Flexibility
- Flexible Work Hours
- Remote Work Opportunities
- Hybrid Work Opportunities
Office Life and Perks
- Snacks
- Holiday Events
- Company Outings
- Commuter Benefits Program
- Casual Dress
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
- Volunteer Time Off
Financial and Retirement
- 401(K) With Company Matching
- Stock Purchase Program
- Performance Bonus
- 401(K)
- Company Equity
- Relocation Assistance
Professional Development
- Leadership Training Program
- Tuition Reimbursement
- Promote From Within
- Shadowing Opportunities
- Access to Online Courses
- Internship Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program