Director, Marketing Operations & Transformation

For this U.S. based position, the expected compensation range is $208,000 - 312,000 per year, which includes base pay and short-term incentive.

The compensation range for this full-time position applies to candidates located within the United States. Our salary ranges are determined by reviewing roles of similar responsibility and level. Within the salary range, individual pay is determined by several factors including performance, knowledge, job-related skills, experience, and relevant education or training. Schneider Electric also offers a comprehensive benefits package to support our employees, inclusive of medical (with member reward points), dental, vision, and basic life insurance, Benefit Bucks (credits to apply towards your benefits) flexible work arrangements, paid family leaves, 401(k) + match, well-being and recognition (including service anniversary) programs, 12 holidays per year, 15 days of paid time off per year (pro-rated in the first year of employment based on start date), opportunity to purchase company stock (eligibility depends on start date), and military leave benefits.

• Align marketing metrics to pipeline, conversion, and commercial outcomes.
• Strengthen attribution models and leading indicator measurement.
• Build a clear performance narrative and improve outcome-based storytelling with Finance.
• Establish dashboards and learning loops for campaign, CRO, and digital performance.
• Ensure marketing planning, execution, and optimization are driven by insights, data, and ROI, not activity volume.

• Strengthen strategic thinking, commercial partnership, and performance/analytics literacy.
• Design and operate a marketing value engine that converts:

• Brand and reputation into preference
• Engagement into demand
• Demand into qualified leads and pipeline
• Experiences (digital and physical) into long term customer value

• Establish foundational governance for investment scenarios, ROI criteria, and optimization pathways.
• Reduce dependency on manual work (asset resizing, data pulling, system updates, etc.).

• Govern campaign frameworks, journey architecture, marcom standards, and segment marketing practices.
• Embed data, AI, experimentation, and CRO methodologies into practice design.
• Partner cross-functionally to ensure alignment across all go-to-market motions.

• Establish consistent onboarding, training, and enablement for both people and agent-enabled workflows.
• Clarify operating norms, handoffs, and accountability models across teams and tools.
• Build a more disciplined operating system to ensure strategic plans maintain momentum from approval to delivery.
• Partner with Strategy & Commercial Operations, Global Customer Experience and Technology as well as global Marketing Performance Management organizations to deliver mission

• Lead the NAM Marketing AI roadmap and adoption strategy, ensuring strong governance (brand, legal, trust, and quality).
• Deploy use case driven workflows across campaign planning, content, ABM, analytics, and CRO.
• Reduce time spent on repetitive, low value work through automation and agent-led tasks.
• Maintain momentum in AI adoption leadership, avoiding slowdowns due to organizational transitions.

• Govern the end-to-end marketing operating model and drive simplification and standardization.
• Improve execution credibility through strong process discipline and cross-functional alignment.
• Act as an integrator across marketing sub‑functions to improve coordination and speed.
• Ensure connected operating rhythms with Commercial Ops and Finance.
• Close organizational gaps in execution, measurement, and strategic follow-through.

• Own annual and quarterly planning, prioritization, and resource/capacity management.
• Ensure strategic initiatives have clear execution roadmaps, milestones, and accountability.
• Establish PMO and Lean Practice disciplines, including milestone tracking, risk management, dependency mapping, and escalations.
• Maintain operating rhythm for the NA Marketing Leadership Team (MBRs, QBRs, planning cycles).

• Build and govern performance dashboards for pipeline, engagement, influence, and conversion.
• Improve attribution rigor and integrate CRO insights into performance loops.
• Partner with Finance to govern budget scenarios, forecasting, and investment storytelling.
• Ensure insights, drive planning, optimization, and reinvestment decisions.

• Lead AI adoption, defining roadmaps, governance, and scaling plans across functions.
• Partner with CXCT, IT, Digital, Campaigns, Commercial Ops, and Global Marketing Performance Measurement to expand automation and agent-led execution.
• Ensure safe, governed, and high value AI use that accelerates productivity.

• Define and execute a capability roadmap that strengthens analytics, experimentation, strategic thinking, and commercial partnership.
• Embed AI literacy, CRO skills, and performance-centric decision-making.
• Build a culture of continuous improvement, accountability, and operating rigor.
• Partner with HR and Commercial Operations on workforce planning and readiness.

• Clear linkage between budget, performance, and growth narrative
• Stronger operating discipline
• Increased AI adoption and measurable productivity gains
• Improved conversion rates
• Greater influence with Commercial Ops, Finance, and business leadership
• Strategic initiatives executed with clarity, speed, and accountability
• A trusted, insight-driven performance management framework

• 12-15+ years in marketing operations, transformation, commercial enablement, or related roles
• Proven experience in operating model design, transformation, performance management, and execution excellence
• Demonstrated success driving AI adoption
• Experience with attribution, CRO, and digital performance measurement
• Ability to partner with senior leadership across CXCT, Commercial Ops, Sales Functions, Finance, and IT
• Strong strategic thinking paired with disciplined operational leadership
• Lean practitioner