Senior Director Product Management - International Product Strategy
2 months ago• London, United Kingdom
Samba is an AI-powered media intelligence company on a mission to give marketers the complete picture of their audiences. Our AI indexes media consumption across millions of smart TVs and 2.5 billion web pages, combining that data with third-party signals through the Samba Knowledge Graph, a map of the real interests, behaviors, and purchase intent of 1.5 billion user profiles globally. Brands, agencies, publishers, and platforms use Samba to make smarter decisions across every stage of the marketing funnel.
We're seeking a hands-on product leader to own our international expansion strategy and ensure our ad tech and measurement solutions meet the needs of global markets. This is an individual contributor role for someone who thrives on building and working cross functionally with other product managers and owners —a hustler who will roll up their sleeves to drive international product success.
As our International Product leader, you'll be the voice of non-US markets within our product organization, working horizontally across product managers and owners to shape strategy and execution. You'll balance three critical priorities: identifying and evaluating new market opportunities and country launches, ensuring US-originated products serve international customer needs, and uncovering product opportunities that originate from markets where we already operate.
What You'll Do
- Market Expansion Strategy Evaluate and prioritize international market opportunities and launches based on market dynamics, competitive landscape, regulatory requirements, and business potential Build business cases that answer "where should we expand and why" with data-driven analysis. Define full playbook for go-to-market product requirements for new geographic markets International
- Product Advocacy Ensure US-initiated products and features account for international customer requirements from conception through launch
- Represent non-US market needs in product planning, roadmap discussions, and prioritization decisions Identify gaps between current product capabilities and international market requirements International-Origin Opportunities
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Who You Are
- 10+ years in product management or product strategy roles, with significant experience in international markets
- Deep understanding of ad tech and/or measurement technology landscapes across multiple geographies
- Proven ability to work independently and drive results without a team—you're a doer, not just a strategist
- Track record of successfully influencing cross-functional teams in a matrixed environment
- Strong analytical skills with experience building market entry business cases. Willingness to travel internationally (25-35%) to deeply understand markets and customers
- Comfort with ambiguity and ability to build structure where none exists
- What Sets You Apart - Experience launching products in 3+ international markets
- Understanding of regional regulatory environments (GDPR, privacy laws, advertising regulations)
- Ability to balance strategic thinking with tactical execution. Low ego, high hustle mentality—you do what needs to be done
- Native or professional fluency in languages beyond English (preferred but not required)
#LI-PS1
This role reports to Head of Product and is based in London. We're looking for someone who sees international markets as their product, approaches expansion with rigor and curiosity, and has the drive to make things happen themselves.
Samba is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.
Samba may collect personal information directly from you, as a job applicant, Samba may also receive personal information from third parties, for example, in connection with a background, employment or reference check, in accordance with the applicable law. For further details, please see Samba's Applicant Privacy Policy. For residents of the EU , Samba Inc. is the data controller.
Client-provided location(s): London, United Kingdom
Job ID: 2ada074f-de7b-42bf-b6f7-e4648e64b432
Employment Type: OTHER
Posted: 2026-01-01T23:37:54
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- Life Insurance
- Short-Term Disability
- Long-Term Disability
- HSA With Employer Contribution
- Mental Health Benefits
- On-Site Gym
Parental Benefits
- Fertility Benefits
Work Flexibility
- Hybrid Work Opportunities
- Flexible Work Hours
- Remote Work Opportunities
Office Life and Perks
- Commuter Benefits Program
Vacation and Time Off
- Unlimited Paid Time Off
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
- Volunteer Time Off
Financial and Retirement
- 401(K)
Professional Development
- Work Visa Sponsorship
- Learning and Development Stipend
- Shadowing Opportunities
Diversity and Inclusion
- Founder led
- Asian founded/led