Event Marketing Demand Generation Senior Coordinator
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Job Category
Marketing & Communications
Job Details
About Salesforce
Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword - it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place! Agentforce is the future of AI, and you are the future of Salesforce.
Applications will be accepted until 01/23/2026.
Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword - it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place! Agentforce is the future of AI, and you are the future of Salesforce.
Role Overview
Salesforce is seeking an Event Marketing Demand Generation Senior Coordinator to support execution of integrated marketing campaigns that drive registration, engagement, and pipeline across our strategic events portfolio. This role is ideal for an early-career marketer who is eager to learn, highly organized, and excited to contribute to large-scale, cross-channel campaigns for industry-leading in-person, hybrid, and virtual events.
As part of the Strategic Events Demand Generation team, you'll work closely with cross-functional partners across email, web, social, creative, performance marketing, and global teams to support campaign delivery. You'll play a key role in day-to-day execution, coordination, and reporting while building foundational skills in demand generation, event marketing, and data-driven decision-making.
Responsibilities: What you'll do
- Support execution of demand generation campaigns for in-person, hybrid, and virtual events across website, email, organic, and paid digital channels
- Assist with development and delivery of attendee acquisition and event communications programs under guidance from Demand Generation leadership
- Execute assigned campaign tasks and timelines to support registration, attendance, and pipeline goals
- Coordinate with cross-functional partners across email, web, social, creative, performance marketing, and global teams to support integrated campaign delivery
- Support deployment, QA, and updates of event websites to ensure accuracy, functionality, and launch readiness
- Gather, organize, and maintain audience, registration, and campaign performance data to support reporting and insights
- Assist in preparation of weekly, monthly, and quarterly campaign performance reports and goal tracking
- Document processes, timelines, and best practices to support repeatable and scalable event marketing execution
- Manage day-to-day campaign operations, including creation, tracking, and follow-up of bills of materials, marketing requests, and tickets in Salesforce, Slack, and Asana
Minimum Qualifications: What's required
- 1-3 years of experience in marketing, communications, events, or a related field
- Strong organizational and project coordination skills with high attention to detail
- Ability to manage multiple tasks and priorities in a fast-paced environment
- Clear, concise written and verbal communication skills
- Comfort working cross-functionally and collaborating with diverse teams
- Interest in learning omnichannel marketing strategies and demand generation fundamentals
- Analytical mindset with the ability to work with basic data, reports, and performance metrics
- Proficiency with collaboration and project management tools (e.g., Salesforce, Slack, Asana, or similar) or ability to learn quickly
- Curious, proactive learner with a growth mindset and positive attitude.
- Ability to work a flexible schedule and travel 0-10%.
Preferred Qualifications: Nice to have
- Experience supporting marketing campaigns or events at a technology or B2B company
- Familiarity with email, web, social, or paid media marketing
- Experience with reporting, dashboards, or basic analytics
- Strong attention to detail and interest in process improvement
- Exposure to live or virtual event marketing (Salesforce+ experience a plus).
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Posting Statement
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications - without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.
At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.The typical base salary range for this position is $73,900 - $101,700 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.
Perks and Benefits
Health and Wellness
- Health Insurance
- Health Reimbursement Account
- Dental Insurance
- Vision Insurance
- Life Insurance
- Short-Term Disability
- Long-Term Disability
- FSA
- FSA With Employer Contribution
- HSA
- HSA With Employer Contribution
- Fitness Subsidies
- On-Site Gym
- Mental Health Benefits
Parental Benefits
- Adoption Leave
- Return-to-Work Program
- Birth Parent or Maternity Leave
- Non-Birth Parent or Paternity Leave
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Remote Work Opportunities
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Happy Hours
- Snacks
- Some Meals Provided
- Company Outings
Vacation and Time Off
- Paid Vacation
- Unlimited Paid Time Off
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
- Sabbatical
- Volunteer Time Off
Financial and Retirement
- 401(K)
- 401(K) With Company Matching
- Company Equity
- Stock Purchase Program
- Performance Bonus
- Relocation Assistance
- Financial Counseling
Professional Development
- Tuition Reimbursement
- Learning and Development Stipend
- Promote From Within
- Mentor Program
- Shadowing Opportunities
- Access to Online Courses
- Lunch and Learns
- Internship Program
- Leadership Training Program
- Professional Coaching
- Work Visa Sponsorship
Diversity and Inclusion
- Employee Resource Groups (ERG)
- Unconscious Bias Training
- Diversity, Equity, and Inclusion Program
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