Specialist II, Retail Experience Channel-365

WHO YOU'LL WORK WITH

You will report to the North America Channel & 365 Retail Experience leadership team and partner closely with the Channel and 365 Leads. This team creates sport-led retail experiences that connect brand storytelling, commerce, and culture across Nike Direct and Partner retail environments. You will collaborate with Retail Brand Marketing, Visual Merchandising, Stores, Merchandising, Ekins, City Teams, Retail Design, Production, Finance, and Procurement partners.

WHO WE ARE LOOKING FOR

Nike is seeking a collaborative, consumer-obsessed marketer who thrives at the intersection of brand, retail, and culture. This person is highly organized, detail-oriented, and energized by bringing integrated retail experiences to life. They are comfortable managing multiple projects simultaneously, navigating ambiguity, and building strong cross-functional partnerships. The ideal candidate is curious about consumer behavior, passionate about premium retail experiences, and motivated by creating meaningful connections between athletes, consumers, and the Nike brand. They bring strong project management skills, an understanding of retail environments, and the ability to translate brand strategies into scalable, impactful in-store experiences. Success in this role requires a growth mindset, strong communication skills, financial acumen, and a commitment to operational excellence in a fast-paced environment.

• 2+ years of retail marketing experience or relevant store experience.
• Bachelor's degree in Marketing, Business, Communications, Retail Management, or related field. Will accept any suitable combination of education, experience and training.
• Experience supporting integrated marketing programs, retail storytelling, and consumer experience initiatives.
• Exceptional written, verbal, visual communication, and presentation skills.
• Ability to travel up to 20%.

• Support the planning and execution of Channel and 365 Retail Experience programs across Nike Direct stores, managing project milestones, timelines, budgets, readiness gates, and key deliverables from concept through implementation.
• Bring seasonless and always-on brand, sport, and product storytelling experiences to life across new stores, remodels, refreshes, and inline retail environments, ensuring a consistent and premium consumer experience.
• Develop consumer journey frameworks and in-store experience plans that identify key opportunities for storytelling, service moments, and product communication to deepen consumer engagement.
• Partner closely with Retail Brand Marketing, Stores Marketing, Visual Merchandising, Stores Teams, Merchandising, Ekins, City Teams, Retail Design, Production, Finance, and Procurement to align priorities and deliver impactful retail programs.
• Create and maintain toolkits, playbooks, execution guides, and best-practice resources that enable scalable and consistent Retail Experience execution across the marketplace.
• Manage project workstreams including briefing support, stakeholder communications, creative reviews, budget tracking, forecasting, purchase orders, invoice processing, program recaps, and vendor coordination.
• Leverage consumer insights, marketplace trends, and local market context to inform retail experiences, strengthen storytelling relevance, and continuously improve execution across the retail ecosystem.