Sr Creative Strategist

Description

• Lead creative strategy development and planning with key business lines.
• Work cross-functionally to educate and inspire business partners, provide them with key strategic and creative support, and drive high-quality creative solutions that align with business objectives within a highly competitive landscape.
• Deliver strategic expertise across above the line and below the line campaigns, including broadcast, digital, email, OOH, OLA, paid social, organic social, website, and printed marketing tactics.
• Contribute value-added thinking by providing long- and short-term strategic guidance to business partners with the ability to asks critical category, and consumer related questions to help translate strategy into required execution for teams within internal creative advertising agency.
• Provide real-time consultation on brand and creative strategies, conducting workshops to share insight and drive idea generation.
• Support external clients and Copper Giants in planning and developing brand, creative, and social media strategies.
• Oversee and support creative team through the entire creative process from ideation through execution, ensuring deliverables meet brief and on brand.
• Cultivate meaningful relationships with business partners across disciplinaries, foster collaboration and drive results.
• Identify creative challenges faced by business partners and clients, and develop, implement, and scale creative solutions tailored to meet their needs.
• Serve as a trusted advisor, guiding clients on brand positioning and inspiring impactful creative ideas that enhance brand awareness and engagement.
• Telecommuting permitted up to 100%.
• Domestic travel required up to 8%.

Qualifications
Employer will accept eight (8) years of experience in the job offered or in a Sr Creative Strategist-related occupation.
Position also requires demonstrable experience in the following:

• Demonstrated ability to establish and maintain strong relationships and gain trust through successful delivery.
• In-depth knowledge and expertise in market research, brand insights, consumer behavior, and customer segmentation strategies.
• Proficiency in data analysis, utilizing various analytics tools and methodologies to derive insights and make informed decisions.
• Managing the creative development lifecycle, collaborating with creative teams, and providing support throughout the process.
• Brand management and marketing with experience in a top-tier creative agency, finance company, or creative role.
• Analyzing complex business challenges, employing critical thinking and creative problem-solving techniques to develop innovative solutions.
• Creating award-winning, large-scale/complex advertising campaigns.
• Building multi-channel campaigns for organic, paid, owned, web, and digital touchpoints.
• Telecommuting permitted up to 100%.
• Domestic travel required up to 8%.

REFER TO: To apply, please visit https://jobs.libertymutualgroup.com/, select "Search Jobs," enter job requisition #2025-73769 in the "Job ID or Keywords" field, and submit resume. Alternatively, you may apply by submitting a resume via e-mail to RecruitLM@LibertyMutual.com. Reference requisition number in subject of e-mail.
About Us
Pay Philosophy: The typical starting salary range for this role is determined by a number of factors including skills, experience, education, certifications and location. The full salary range for this role reflects the competitive labor market value for all employees in these positions across the national market and provides an opportunity to progress as employees grow and develop within the role. Some roles at Liberty Mutual have a corresponding compensation plan which may include commission and/or bonus earnings at rates that vary based on multiple factors set forth in the compensation plan for the role.

At Liberty Mutual, our goal is to create a workplace where everyone feels valued, supported, and can thrive. We build an environment that welcomes a wide range of perspectives and experiences, with inclusion embedded in every aspect of our culture and reflected in everyday interactions. This comes to life through comprehensive benefits, workplace flexibility, professional development opportunities, and a host of opportunities provided through our Employee Resource Groups. Each employee plays a role in creating our inclusive culture, which supports every individual to do their best work. Together, we cultivate a community where everyone can make a meaningful impact for our business, our customers, and the communities we serve.

We value your hard work, integrity and commitment to make things better, and we put people first by offering you benefits that support your life and well-being. To learn more about our benefit offerings please visit: https://LMI.co/Benefits

Liberty Mutual is an equal opportunity employer. We will not tolerate discrimination on the basis of race, color, national origin, sex, sexual orientation, gender identity, religion, age, disability, veteran's status, pregnancy, genetic information or on any basis prohibited by federal, state or local law.

Fair Chance Notices

• California

• Los Angeles Incorporated

• Los Angeles Unincorporated

• Philadelphia

• San Francisco

Client-provided location(s): Boston, MA

Job ID: liberty_mutual-2025-73769-en_1

Employment Type: OTHER

Posted: 2025-12-23T20:07:39