Overview
The Product Marketing Manager III is instrumental in helping grow sales and awareness of software solutions developed by Konica Minolta's Solutions Engineering Center (SEC). The primary focus of the Product Evangelist III is to optimize the product lifecycle of SEC-developed software solutions, help create an engaged community within Konica Minolta and to drive our products' continued growth and direction. The individual will work as a liaison between SEC and various Konica Minolta regional and national Operating Companies to disseminate information, assist with promoting the products, increase sales, and plan future features and products.
Responsibilities
- Be seen as the knowledge expert on SEC-developed solutions, fluent about product capabilities.
- Lead strategic webinars and other events to build awareness and understanding of how SEC-developed solutions help Konica Minolta customers.
- Drive the execution of all product lifecycle processes for products, including product research, market research, competitive analysis, planning, positioning, roadmap development, requirements development, and product launch.
- Creates and implements business plans for products and participates in all phases of the product development lifecycle.
- Lead the creation of detailed product specifications using their acquired knowledge of customer needs and requirements.
- Manage schedules/timelines for the development, marketing, and promotion of product launches.
- Identify opportunities for enhancing product documentation, reference materials and courseware for customers.
- Create product positioning and messaging strategies as well as content that differentiates Konica Minolta solutions across primary market segments.
- Collaborate with the sales teams to develop strategies and materials to drive engagement and maximize growth.
- Assess current competitor offerings, seeking opportunities for differentiation while defining the sales, marketing, PR, and communication strategies for assigned products.
- Proactively deliver customer feedback to the development team and other Product team members to assist in the prioritization of the product backlog.
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Qualifications
- Bachelor's Degree in a related field, or equivalent work experience
- Experience and/or technical knowledge of software
- 5-7 years of related experience
- Experience in information gathering, product management tactics, and/or marketing communications.
- Should be an engaging communicator who is passionate about technology.
- Expertise in the product or market including specific technical or industry knowledge.
- Should have a keen eye for detail with excellent organizational, analytical and communications skill.
- Excellent written and verbal communication skills.
- Entrepreneurial mindset.
- Experience in managing all aspects of a successful product throughout its lifecycle.
- Strong problem-solving skills and ability to work well under pressure.
About Us
Konica Minolta Business Solutions' (Konica Minolta) journey started more than 150 years ago, with a vision to see and do things differently. The company partners with clients to Give Shape to Ideas by supporting their digital transformation through its expansive Intelligent Connected Workplace portfolio. Its business technology offerings include IT Services, intelligent information management, video security solutions and managed print services, as well as office technology and industrial and commercial print solutions. 2025 marks Konica Minolta's 20th anniversary in production print, for which it celebrates "20 Years of Excellence, Innovation and Impact," and continues to lead the way in digital commercial printing. This year also commemorates 20 years of Konica Minolta's bizhub brand. Over the past two decades, the bizhub series has revolutionized office technology and redefined how businesses operate. It has continuously evolved to meet the needs of modern workplaces, fueled by advances in technology and a commitment to innovation. Konica Minolta is proud to be ranked on the Forbes 2025 America's Best Large Employers list, included on CRN's MSP 500 list numerous times; recognized as the #1 Brand for Customer Loyalty in the MFP Office Copier Market by Brand Keys for eighteen consecutive years and presented with Keypoint Intelligence's BLI 2025 and 2021 A3 Line of The Year and BLI 2021-2023 Most Color Consistent A3 Brand Awards for its bizhub One i-Series. For more information, please visit Konica Minolta online and follow it on Facebook, YouTube, LinkedIn and Twitter.
Konica Minolta operates on a North American Shared Services model, which aligns cross-border priorities and enhances delivery to its field organization. This combines service functions in the U.S. and Canada, ultimately providing more resources to support areas such as sales administration, logistics and supply chain, marketing, product planning, finance, IT, HR and legal.
Au sujet de Konica Minolta
Solutions d'affaires Konica Minolta (Konica Minolta) a entamé son parcours il y a plus de 150 ans, avec la volonté de voir et de faire les choses autrement. Elle fait équipe avec ses clients pour donner forme à leurs idées en appuyant leur transformation numérique grâce à un riche portefeuille de solutions pour un milieu de travail connecté et futé. Parmi ses technologies d'affaires, on retrouve des services de TI, la gestion intelligente de l'information, des solutions de sécurité vidéo et des services d'impression gérés ainsi que des technologies de bureau et des solutions d'impression industrielle et commerciale. L'année 2025 marque le 20e anniversaire de l'entrée de Konica Minolta dans le marché de l'impression de production; l'entreprise souligne « 20 années d'excellence, d'innovation et de résultats » tout en continuant d'être une figure de proue dans l'impression numérique commerciale. C'est aussi l'année où la marque bizhub de Konica Minolta célèbre ses 20 ans, au cours desquels la gamme a révolutionné la technologie de bureau, redéfini les processus des entreprises, et évolué continuellement pour répondre aux besoins des milieux de travail modernes, mue par les avancées technologiques et la volonté d'innover. Konica Minolta est fière de faire partie du palmarès 2025 des meilleurs grands employeurs d'Amérique de Forbes, d'avoir figuré à plusieurs reprises au palmarès CRN des 500 fournisseurs de services gérés, d'avoir été nommée la marque numéro un en matière de fidélité des clients sur le marché des appareils de bureau multifonctions par Brand Keys pendant 18 années consécutives, et de s'être vue décerner les prix BLI « A3 Line of the Year » 2021 et 2025 et « Most Colour Consistent A3 Brand » 2021-2023 de Keypoint Intelligence pour sa gamme bizhub One i-Series. Pour en savoir plus, rendez-vous sur le site de Konica Minolta et suivez l'entreprise sur Facebook, YouTube, LinkedIn et Twitter.
Konica Minolta fonctionne selon un modèle de services partagés nord-américain qui permet d'harmoniser les priorités transfrontalières et d'améliorer la prestation de services aux organisations opérationnelles. Le modèle combine des fonctions de service américaine et canadienne afin d'offrir davantage de ressources aux services de soutien comme l'administration des ventes, la logistique et la chaîne d'approvisionnement, le marketing, la planification des produits, la finance, les TI, les RH et les services juridiques.
EOE Statement
Konica Minolta is an equal opportunity and affirmative action employer. We consider all qualified applicants for employment without regard to race, color, religion, creed, national origin, sex, pregnancy, age, sexual orientation, transgender status, gender identity, disability, alienage or citizenship status, marital status or partnership status, genetic information, veteran status or any other characteristic protected under applicable law.
Konica Minolta Business Solutions (Canada) Ltd. is an equal opportunity employer.
Solutions d'affaires Konica Minolta (Canada) Ltée. est un employeur d'opportunité égale.