Community Marketing Strategy & Delivery Lead - Senior Associate
The Community Marketing team unifies and amplifies initiatives that build trust in communities, empower consumers, and strengthen relationships with Chase customers. We are seeking a strategic marketing leader to define the "why" and "what" for Community Marketing - and drive end-to-end delivery.
As a Community Marketing Strategy & Delivery Lead - Senior Associate in Consumer Bank, you will develop the marketing strategy, plans, and performance framework that guide Community Banking programs. You will translate business priorities into integrated initiatives and ensure execution stays true to strategy, brand, and customer experience standards. You will partner closely with delivery, creative, and channel teams to launch work efficiently and measure impact.
Job Responsibilities
- Develop Community Marketing strategies, roadmap planning, and prioritization frameworks to support Chase connecting with communities at scale
- Define target audiences, objectives, and value propositions to guide integrated campaign planning.
- Establish program KPIs, measurement plan, and insight loops to improve performance over time.
- Translate business needs into clear briefs for creative, channels, and delivery partners.
- Lead stakeholder alignment across Marketing, Social, PR, Communications, Legal, Compliance, and business partners.
- Partner with delivery teams to manage end-to-end execution, ensuring on-time and on-brand launches.
- Drive test-and-learn planning and decisioning to refine messaging, channels, and experiences.
- Monitor performance and produce executive-ready readouts with recommendations.
- Ensure marketing work meets risk and regulatory requirements and follows approvals processes.
Required qualifications, capabilities and skills:
- Undergraduate or advanced degree in Marketing, Communications, Business, or a related field.
- 7+ years of relevant experience in marketing strategy, integrated planning, and/or communications.
- Experience leading cross-functional programs from strategy through execution.
- Strong analytical skills and comfort translating data into actions and narratives.
- Excellent written and verbal communication skills with executive presence, proficiency with PowerPoint and Excel
- Strong stakeholder management and ability to drive alignment across differing priorities.
- Experience working with Legal/Compliance in regulated marketing environments.
- Strong organizational skills and ability to manage multiple priorities in parallel.
- Experience with field/branch marketing, local activations, or community-based programs.
- Experience with audience insights, segmentation, and measurement frameworks.
- Experience with financial education, message hierarchy and learning and development initiatives
Preferred qualifications, capabilities and skills:
- Experience with field/branch marketing, local activations, or community-based programs.
- Experience with audience insights, segmentation, and measurement frameworks.
- Experience managing agencies and vendor partners.
- Experience with financial education, message hierarchy and learning and development initiatives.
Additional Information
20% travel
ABOUT US
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
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We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
ABOUT THE TEAM
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.
Perks and Benefits
Health and Wellness
Parental Benefits
Work Flexibility
Office Life and Perks
Vacation and Time Off
Financial and Retirement
Professional Development
Diversity and Inclusion