Senior Marketing Copywriter

What's the role?

We are looking for a Senior Marketing Copywriter to join our in-house Marketing Content Production team. Your mission: turn complex technology into clear, compelling stories that power campaigns, events, and communications for customers, journalists, influencers, and opinion leaders. You will report to the Content Production Lead.

In this role, you’ll concept and write standout content and storyboards for marketing campaigns, nurture programs, events, videos and product collateral -bringing our content strategy and messaging to life across all channels. You’ll collaborate closely with marketing, design, and product teams to craft persuasive storytelling that strengthens our brand voice and resonates with global audiences.

You’ll work in a fast-paced, creative environment with talented colleagues from around the world and play a key role in shaping an innovative tech brand.

What you’ll do:

Content creation and storytelling

• Craft and edit compelling copy for digital and print channels: websites, blogs, social media, email campaigns, ads and product content
• Develop storyboards and concepts for video production, ensuring stories are engaging and aligned with campaign goals
• Ensure consistency of brand voice, tone and style and produce content in polished US English across all communications
• Contribute editorial ideas to creative brainstorming sessions and shape content concepts

Collaboration and brand management

• Work closely with in-house creatives, marketers, product managers and external partners to deliver campaigns and evolve brand standards
• Support internal teams with language and brand guidelines, templates and tools, ensuring consistency across regions and channels
• Act as a brand ambassador, helping to evolve and uphold the HERE brand voice

Strategy, optimization and performance

• Research target audiences, trends, and competitors to enhance our content strategy
• Optimize copy for SEO and performance, track results and implement learnings for future initiatives
• Explore and experiment with new tools and technologies, including AI-driven solutions, to enhance processes, creativity and impact

Project management and quality assurance

• Manage multiple projects simultaneously while maintaining accuracy, clarity and high editorial standards

Who are you?

Experience and expertise

• Exceptional command of US English, including grammar, style and tone, with the ability to simplify complex technical stories
• 6+ years of editorial or content creation experience in communications, marketing, agency, publishing, freelance or
  in-house production teams
• Track record in business and technology communications; B2C experience is a plus
• Skilled at writing and editing copy tailored to personas, priorities and performance metrics

Creative and strategic thinking

• Strong lateral thinking and editorial judgment to contribute to complex, multi-disciplinary projects
• Confident in interpreting briefs, shaping ideas and producing content that tells compelling stories
• Deep understanding of writing principles, SEO and creative storytelling

Technical and analytical skills

• Hands-on experience with CMS, collaboration and AI tools (e.g., Adobe Workfront, Contently, EasyContent, Jasper or equivalents)
• Familiarity with analytics tools to measure content performance and implement learnings

Education and mindset

• Degree in marketing, communications, publishing or a related field
• Positive “can-do” attitude, proactive, collaborative and able to thrive in fast-paced environments

What Do We Offer?

• Completive salary & benefits
• An opportunity to be part of a global team and work with excellent business professionals in a dynamic environment
• A transparent working environment promoting initiatives and continuous feedback

Change is HERE. Apply now.

#LI-MM3 #LI-HYBRID

Our culture is founded on openness, teamwork and honesty, with colleagues who are forward-thinking in their field, resilient and above all, strive for the best. One team, where everyone makes a difference and everyone is heard. We offer a very interesting compensation package always taking personal development and a healthy work-life balance in consideration.

As part of HERE Technologies employment process, candidates will be required to successfully complete a pre-employment screening process. This offer and any related claims are subject to the successful completion of a pre-employment screening. This will involve employment, education, and criminal verification if applicable. 

HERE is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, age, gender identity, sexual orientation, marital status, parental status, religion, sex, national origin, disability, veteran status, and other legally protected characteristics.

Who are we?

HERE Technologies is a location data and technology platform company. We empower our customers to achieve better outcomes – from helping a city manage its infrastructure or a business optimize its assets to guiding drivers to their destination safely.

At HERE we take it upon ourselves to be the change we wish to see. We create solutions that fuel innovation, provide opportunity and foster inclusion to improve people’s lives. If you are inspired by an open world and driven to create positive change, join us. Learn more about us on our YouTube Channel.