Sales Effectiveness Assistant Manager - Buick/GMC
Today• Warren, MI
Description
The Sales Effectiveness & Customer Experience Manager - Buick/GMC serves as the strategic lead for all initiatives that enhance sales performance, dealer engagement, and customer experience across the Buick GMC network. In this role, you will oversee core sales effectiveness programs, drive consistency in execution, and ensure that Buick GMC delivers a best-in-class customer journey.
The Sales Effectiveness & Customer Experience Manager - Buick/GMC will lead key programs such as the Field Performance Report, Ultimate Scorecard, Dealer Success , and Digital Lead Performance , with a strong emphasis on optimizing lead volume, quality, and close rate performance. This position also manages the creation, governance, and distribution of ad-hoc reporting and insights for the Buick GMC organization.
This is a highly collaborative role that partners closely with cross-functional teams, field leadership, legal, digital/CRM teams, and dealer-facing stakeholders.
Key Responsibilities:
Program Leadership & Cross-Functional Collaboration
- Lead and manage cross-functional sales effectiveness and CX initiatives across Buick GMC.
- Oversee planning, execution, and alignment of ad-hoc programs and projects.
- Partner with Field Teams, Legal, CRM/Digital, and other cross-functional groups to drive consistent program execution.
- Identify opportunities to simplify and streamline program requirements across functions.
Customer Experience & Dealer Performance
- Serve as the voice of the customer in program development and enhancement discussions.
- Develop strategies that increase customer retention and satisfaction across both sales and service channels.
- Monitor dealer performance across key metrics, including digital lead behavior, close rates, and program compliance.
Analytics, Reporting & Insights
- Lead the creation and distribution of data-driven reporting and insights, including performance dashboards and leadership readouts.
- Provide analysis and recommendations to improve dealer performance, customer experience, and sales outcomes.
- Evaluate competitive programs and provide insights that shape Buick GMC's go-to-market strategy.
Leadership Communication & Alignment
- Develop and deliver presentations for senior leadership, field leadership, and cross-functional teams.
- Facilitate meetings that drive alignment, decision-making, and operational execution.
Other Responsibilities
- Manage multiple concurrent initiatives with strong project management discipline.
- Perform additional responsibilities as assigned.
Want more jobs like this?
Get jobs in Warren, MI delivered to your inbox every week.
Required Qualifications
- Bachelor's degree or equivalent experience.
- Minimum 5 years of automotive industry experience (OEM or large dealer group strongly preferred).
- Direct experience in dealer contact, sales operations, or field operations .
- Strong project and program management skills with experience leading cross-functional initiatives.
- Advanced proficiency in Excel and PowerPoint .
- Demonstrated ability to analyze data, make sound decisions, and provide actionable insights.
- Exceptional written and verbal communication skills, including experience presenting to leadership.
- Ability to travel.
- Commitment to continuous growth and future mobility.
Preferred Qualifications
- Experience with digital lead management, CRM systems, or OEM retail programs.
- Knowledge of Buick GMC, GM systems, or previous OEM sales operations experience.
- Familiarity with customer experience frameworks.
Why Join Buick GMC?
This role offers the opportunity to influence strategic decisions, enhance dealer and customer experience outcomes, and shape the future of Buick GMC's success in the marketplace. You will work in a highly visible, high-impact environment with the ability to directly influence brand performance and customer loyalty.
GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc.)
This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}.
The selected candidate will be required to travel < 25% for this role.
This job may be eligible for relocation benefits.
About GM
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
Why Join Us
We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.
Total Rewards | Benefits Overview
From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.
Non-Discrimination and Equal Employment Opportunities (U.S.)
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.
All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.
We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.
Accommodations
General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us [email protected] or call us at 1-800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
Client-provided location(s): Warren, MI
Job ID: General_Motors-JR-202602636
Employment Type: FULL_TIME
Posted: 2026-02-19T00:14:14
Perks and Benefits
Health and Wellness
- Health Insurance
- Health Reimbursement Account
- Dental Insurance
- Vision Insurance
- Life Insurance
- Short-Term Disability
- Long-Term Disability
- FSA
- HSA
- HSA With Employer Contribution
Parental Benefits
- Birth Parent or Maternity Leave
- Non-Birth Parent or Paternity Leave
- Adoption Leave
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Remote Work Opportunities
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Happy Hours
- On-Site Cafeteria
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K)
- 401(K) With Company Matching
- Performance Bonus
- Relocation Assistance
- Stock Purchase Program
Professional Development
- Tuition Reimbursement
- Learning and Development Stipend
- Promote From Within
- Mentor Program
- Shadowing Opportunities
- Access to Online Courses
- Lunch and Learns
- Internship Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Woman founded/led
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at General Motors.