RTC Field Sales Manager, On Trade

About us

With over 200 brands sold in nearly 180 countries, we're the world's leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you'll test new ideas, learn and grow, and unlock a brighter, more exciting future.

Join us to create a career worth celebrating.

About the Function

Our Sales team love building relationships, connecting with customers to sell our much-loved brands in new and vibrant markets where they can thrive. They help sell our iconic brands across 180 countries every year.

We're operating across different markets, channels, and areas of expertise. Using your curiosity and passion, you'll make the most of consumer insight and digital platforms, reaching new customers, markets, and celebrations to help us achieve our growth potential. We'll support your learning and growth as you develop your career with us and work with people across our business to realize your fullest potential.

About the role:

At Diageo Portugal, we are strengthening our On Trade team and looking for a National Field Sales Manager - Route to Consumer (RTC) to lead a team of 9 people across the country.

This is a strategic role with direct impact on execution excellence, commercial performance, and team culture within the On Trade channel.

In this role you'll need to lead, develop and inspire the RTC team, ensuring:

• Brilliant execution at point of sale
• Consistent delivery of Volume, NSV and Margin targets
• Implementation of Minimum Execution Standards by segment
• Strong commercial discipline (forecasting, O&R, scorecard management)
• A high-performance culture built on ownership and accountability

You will translate channel strategy into clear execution plans, ensuring strong alignment with Customer Marketing, RGM, Commercial Finance, and key internal stakeholders.

Role Responsibilities:

In this role, you will lead, coach and develop a team of 9 Field Sales Executives, setting clear objectives, conducting regular performance reviews, and building tailored individual development plans to unlock each person's full potential, while consistently role modelling our Dial Up Behaviors.

You will be accountable for delivering against Volume, NSV and GM% targets, closely monitoring execution KPIs such as distribution, visibility, activation and out-of-stock management, leading structured monthly performance reviews, and ensuring disciplined and effective use of commercial tools including Anaplan and CRM systems. In addition, you will contribute to the definition and evolution of execution standards, translate strategic priorities into clear and actionable field plans, collaborate closely with KAMs and Distribution Executives, and ensure strong alignment between sell-in and sell-out performance to drive sustainable, profitable growth.

About you

Experience / skills required:

• We are looking for a commercially driven professional with solid sales experience (minimum 5 years of experience), ideally within the On Trade channel.
• Proven people leadership capabilities.
• You bring strong commercial acumen with a clear understanding of P&L dynamics.
• Ability to influence and mobilize teams toward ambitious targets.
• With a true will to win, you wake up every day focused on outperforming predefined objectives.
• You are passionate about what you do and genuinely enjoy the night trade environment.
• You build strong, long-term commercial relationships, effectively influencing customers to create sustainable win-win partnerships.
• Execution-focused and results-oriented, you consistently deliver against targets while proactively identifying incremental opportunities.
• You adapt your communication style depending on the buyer, learn quickly to master a broad premium portfolio, and demonstrate energy, ambition, and a continuous improvement mindset.
• Proficiency in Portuguese and a high level of English, is required

Working with us

Flexible Working Statement:

Flexibility is key to our success. Talk to us about what flexibility means to you so that you're supported to manage your wellbeing and balance your priorities from day one.

Rewards & Benefits Statement:

We recognize and value performance, offering our people a highly competitive Rewards and Benefits package including:

• Contemporary work life balance policies and wellbeing activities.
• Comprehensive health insurance for you and your family.
• Employee Assistance Programme.
• Annual bonus dependent on performance.
• Tools for your day to day job like Company car, computer and mobile phone

Diversity statement:

Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.

We embrace diversity in the broadest possible sense. This means that you'll be welcomed and celebrated for who you are just by being you. You'll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.

Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world.

Feel inspired? Then this may be the opportunity for you.

If you require a reasonable adjustment, please ensure that you capture this information when you submit your application

Client-provided location(s): Lisbon, Portugal

Job ID: Diageo-JR1123077

Employment Type: FULL_TIME

Posted: 2026-02-17T23:53:52