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National Account Manager

2 days ago London, United Kingdom

Job Title-

National Account Manager

About us

Diageo is the world's leading premium drinks company with an outstanding collection of brands, such as Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Tanqueray and Guinness. Our purpose - Celebrating life, every day, everywhere - has an important role in our company, for our people, our diversity, our brands, in how we perform and how we create shared value.

About the function:

Our Sales team love building relationships, connecting with customers to sell our much-loved brands in new and vibrant markets where they can thrive. They help sell our iconic brands across 180 countries every year.

We're operating across different markets, channels, and areas of expertise. Using your curiosity and passion, you'll make the most of consumer insight and digital platforms, reaching new customers, markets, and celebrations to help us achieve our growth potential. We'll support your learning and growth as you develop your career with us and work with people across our business to realise your fullest potential.

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About the role-

This role is centered on leading the commercial performance for a strategic national customer, focusing on growth and sustainable profit delivery through rigorous management practices. It requires fostering strong relationships, driving connectivity across sales teams, and ensuring excellence in program activation while managing customer data effectively.

Commercial Performance: Unlock growth and improve sustainable profit by implementing effective management strategies.

Customer Relationship: Build strong partnerships through cross-functional collaboration, negotiation, and conflict resolution.

Sales Connectivity: Enhance sales outflows and market share by connecting field sales teams nationally with customer teams.

Program Activation: Ensure meticulous attention to detail in channel program activation for successful outcomes.

Process Improvement: Maintain back-office stability and continuously seek improvements across accounts and teams.

Data Management: Hold accountability for robustly managing all customer data to support relationships.

Leadership Role: Serve as a leader within the sales organization and an ambassador for Diageo's channels and brands.

Key outcomes:

  • Deliver annual financial, market share & executional objectives in full.
  • Develop and implement a collaborative Joint Business Plan with focus on 100% implementation to improve return on investment.
  • Successfully activate commercial & brand building growth drivers based on analysis of customer strategy and consumer behaviors.
  • Act as a leader within the wider Sales team; foster a culture of coaching that enhances commercial capability standards.
  • Achieve exceptional results through effective cross-functional collaboration with multiple resources supporting great customer relationships.
  • Build deep trust with customers to ensure Diageo is their supplier of choice by delivering brilliant service at every touch point.


Key Skills required:
  • Minimum of 3 years at National account level with broader cross-functional experience encouraged:
  • Excellent relationship-building skills
  • Strong problem-solving abilities and conflict resolution expertise
  • Robust commercial understanding: P&L literacy, Highly developed numerical/analytical skills, Clear analytical rigor with commercial approach
  • High learning agility coupled with commercial curiosity; proven track record of exceeding expectations.
  • Ability to interact effectively with senior collaborators; deliver change across different levels.
  • Pragmatic desire to leverage team strengths for bigger outcomes focusing on long-range company delivery.


Celebrating our inclusive and diverse culture is core to Diageo's purpose of "celebrating life every day everywhere". This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.

We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.

Flexibility is key to success in our business and many of our staff work flexibly in many different ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you and don't let anything stop you from applying.

If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.

Client-provided location(s): London, United Kingdom
Job ID: Diageo-JR1119977
Employment Type: FULL_TIME
Posted: 2025-11-13T23:54:24

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Health Reimbursement Account
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • FSA With Employer Contribution
    • HSA
    • HSA With Employer Contribution
    • Fitness Subsidies
    • Pet Insurance
    • Mental Health Benefits
  • Parental Benefits

    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
    • Adoption Leave
  • Work Flexibility

    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Casual Dress
    • Happy Hours
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
    • Volunteer Time Off
  • Financial and Retirement

    • 401(K)
    • Pension
    • Stock Purchase Program
    • Performance Bonus
    • Relocation Assistance
  • Professional Development

    • Tuition Reimbursement
    • Promote From Within
    • Mentor Program
    • Access to Online Courses
    • Lunch and Learns
    • Internship Program
    • Leadership Training Program
    • Associate or Rotational Training Program
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)
    • Woman founded/led

Company Videos

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