CR Manager

Job title: CR Manager
Location: Dubai

About us

With over 200 brands sold in nearly 180 countries, we're the world's leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you'll test new ideas, learn and grow, and unlock a brighter, more exciting future.

Join us to create a career worth celebrating.

About the role

The Corporate Relations Manager role exists to protect and strengthen Diageo's reputation, license to operate, Public trust and acceptance across the Middle East & North Africa - one of the most complex, sensitive, and high-growth operating environments globally.

Role Responsibilities

Communications Leadership

• Own the internal communications rhythm for MENA, including townhalls, leadership updates, and employee engagement campaigns.
• Draft and edit narratives, speeches, talking points, and strategic messages for senior leadership.
• Oversee external communications within the regulatory and cultural constraints of the region.
• Manage Diageo MENA's social media presence in collaboration with agencies, ensuring content is compliant, purposeful, and reputation-enhancing.
• Develop editorial calendars and oversee creative production end-to-end.

Strategic Communications & Reputation Management

• Owns internal and external communications across MENA within highly constrained regulatory and cultural boundaries
• Exercises judgment on sensitive narratives, messaging, and engagement timing
• Manages regional social media presence with direct reputational impact

ESG & Society 2030 Delivery

• Leads delivery of Diageo's Society 2030 agenda as a licence-to-operate tool, not a CSR add-on
• Manages complex partnerships with NGOs, academia, and community stakeholders
• Tracks and reports ESG KPIs to regional and global leadership

Policy & External Affairs Support

• Supports preparation for senior government and industry engagements
• Monitors regulatory, political, and societal developments with direct business impact
• Provides analysis that informs leadership decision-making in volatile environments

Employer Brand & Talent Positioning

• Strengthens Diageo's employer brand in markets
• Partners with HR to attract and retain talent in a challenging regional labour market
• Represents the function internally and externally with credibility and sound judgment

Experience / skills required

• 7-10 years of experience
• Proven experience in Communications, ESG, Public Affairs, or similar roles in complex or regulated environments
• Strong judgment and ability to operate independently in ambiguous contexts
• Demonstrated capability in stakeholder influence without formal authority
• Excellent written and verbal communication skills
• Experience managing agencies and external partners
• High cultural intelligence and sensitivity
• Problem solver & solution-based team player who can deal with ambiguity & adapt quickly
• Proven ability to persuade, influence and build credibility with all levels and all functions.
• Strong Analytical, persuasive selling, negotiation, and decision-making skills.
• Excellent relationship building skills.

Flexible Working Statement

Flexibility is key to our success. Talk to us about what flexibility means to you so that you're supported to manage your wellbeing and balance your priorities from day one.

Diversity statement

Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.

We embrace diversity in the broadest possible sense. This means that you'll be welcomed and celebrated for who you are just by being you. You'll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.

Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.

Feel inspired? Then this may be the opportunity for you! If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.

Client-provided location(s): Dubai, United Arab Emirates

Job ID: Diageo-JR1122646

Employment Type: FULL_TIME

Posted: 2026-02-04T18:58:40