Category Development Jr Manager

About us

With over 200 brands sold in nearly 180 countries, we're the world's leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you'll test new ideas, learn and grow, and unlock a brighter, more exciting future.

Join us to create a career worth celebrating.

About the Function:

Our Marketing team are creators, helping to build and nurture some of the world's most loved brands. We craft amazing connections with people around the world to celebrate our brands' legacies and reimagine them for the world today, and into the future.

Everything we do is underpinned by a deep understanding of our consumers, behaviours, trends, and technologies. Using our genius and creativity, we unlock our brands' uniqueness, understand their purpose, and put them at the heart of celebrations everywhere. Together, we're celebrating diversity and challenging stereotypes through our advertising and marketing. Wherever your talents lie, from Design to Consumer Planning, you'll be celebrated and supported in our inclusive culture.

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Context / Scope:

• We have a clear vision of being recognized as one of the top 3 sales forces within the CPG companies by the modern trade channel

• Diageo has a solid position as market leader into the growing category of Whisky. We want to strengthen our position in Whisky category, but at the same time we have decided to expand our relevance and continue with our value creation strategy by entering in some other categories, such as Rum and Vodka

• Competitiveness in the industry and more demanding customers have driven the suppliers to develop new business strategies based on deep business analysis and insight generation to meet their expectations and achieve our ambitious business goals

Range

National Scope/ Accounts

Financial skills:

• Being able to understand Diageo's and its customers' financial structure

• Deep understanding of space profitability and how to influence customer profitability through category strategies according to different Nielsen Areas

• To comprehend, apply and properly interpret financial concepts and indicators related to commercial performance (investment, profit, costs, value, budget efficiency, overdrafts, etc.)

• To live a "measurement culture", from planning to execution (M&E)

Market Complexity & Commercial skills:

• To accurately discern and interpret market information, enabling the commercial team to identify the right issues, opportunities, barriers and threats

• Confirmed capabilities in working with customers

• To have the ability and expertise on identifying the correct insights, addressing to commercial issues, barriers and opportunities

• To work with agencies on commercial implications

• To have the determination in driving fantastic execution

• To have accomplished an intermediate level in negotiation skills

• To domain an intermediate - advanced level on project management skills

Leadership responsibilities & skills:

• To drive a strong "collaboration agenda", toward customers and within Diageo

• Find solutions, capable of identify the issue and find different options to address it, understand Customer & Diageo strategies to develop winning strategies that will lead growth, Short & Long term