Senior Manager - Customer Marketing
Join a high growth team shaping the future of influenza prevention
Our North America organization is expanding rapidly, and we're looking for bold, customer-obsessed marketing leaders to help accelerate our growth. If you thrive in fastmoving environments, love turning insight into action, and want to make a measurable impact on public health, this is an opportunity to do the most meaningful work of your career.
At CSL Seqirus-one of the world's largest influenza vaccine providers-we're on a mission to lessen the burden of influenza worldwide. Every year, our vaccines help protect millions of people, and we're committed to innovating repeatedly as the healthcare landscape evolves.
As a Senior Manager of Customer Marketing, you will play a pivotal role in driving our U.S. growth strategy. You'll support translating deep customer insights into targeted strategies and activate high value tactics across key segments including hospital systems, pediatric healthcare providers, and retail/wholesale distributors. You'll also partner closely with customer segment leads and cross functional stakeholders to champion the customer's voice and unlock new opportunities for adoption, engagement, and impact.
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What the Customer Marketing Team Does
The Customer Marketing team is the engine that ensures we truly understand, reach, and influence the customers who matter most. The team:
- Understands customer needs, behaviors, and motivations across key segments-including hospital systems, pediatric providers, retail pharmacies, and distributors-allowing CSL Seqirus to deliver strategies tailored to each audience.
- Develops targeted value propositions and messaging that address the distinct needs, behaviors, and motivations of targeted customer segments.
- Partners closely with cross functional teams-Sales, Access & Reimbursement, Medical, Legal, Policy, and Regulatory-to ensure the customer perspective is reflected in every decision and every touchpoint.
- Activates and optimizes customer engagement tactics that translate strategy into real-world execution and measurable business impact.
- Defines KPIs and analyzes performance, using insight-driven recommendations to improve campaigns and guide senior stakeholders.
In short, the Customer Marketing team serves as the advocate, strategist, and connector between customer insights and commercial success.
What You'll Do
• Collaborate with segment leads to develop customer-specific marketing tactics that align with brand and business objectives.
• Create targeted messaging for field sales teams to provide customers with relevant information year-round, supporting the planning and execution of immunization campaigns.
• Provide field teams with tools, training, and customized resources that help customers manage their annual immunization campaigns.
• Lead a team of field sales champions to gather feedback on sales execution and enhance field sales tools.
• Act as the marketing lead for managing CSLS Seqirus' e-commerce platform, flu360.com.
• Develop Group Purchasing Organization (GPO) and Physician Buying Group (PBG) communication plans
• Coordinate with policy teams to implement tactics in collaboration with advocacy groups and professional medical associations that impact key customer segments.
What You Bring
- Bachelor's degree in Marketing, Business, Life Sciences, or a related field
- 5+ years of experience in pharmaceutical marketing, commercial strategy, or customer insights
- Experience with key CSL Seqirus customer segments and data driven marketing
- Strong understanding of the vaccine commercialization environment
- Proven ability to lead cross functional initiatives within a highly regulated industry
- Sales experience is a plus but not required
Who You Are
- A strategic thinker with strong analytical skills
- A compelling communicator who can influence without authority
- A customer advocate who brings curiosity and a growth mindset
- Detail oriented, agile, and energized by fast paced environments
- Driven to make a real-world impact through your work
Why Join Us?
At CSL Seqirus, you'll find more than a job-you'll find purpose. We offer opportunities for learning, growth, and global career advancement. You'll work with passionate colleagues on high impact challenges, in a culture that values innovation, collaboration, and meaningful impact.
The expected base salary range for this position at hiring is $150,000 - $185,000. Please note this salary range reflects the minimum and maximum base pay that CSL expects to pay for this position at the listed location as of the time of this posting. Individual base salary for a successful candidate is determined by qualifications, skill level, experience, competencies and other relevant factors. In addition to base salary, total compensation for this role may also include incentive compensation and equity.
#LI-Hybrid
About CSL Seqirus
CSL Seqirus is part of CSL. As one of the largest influenza vaccine providers in the world, CSL Seqirus is a major contributor to the prevention of influenza globally and a transcontinental partner in pandemic preparedness. With state-of-the-art production facilities in the U.S., the U.K. and Australia, CSL Seqirus utilizes egg, cell and adjuvant technologies to offer a broad portfolio of differentiated influenza vaccines in more than 20 countries around the world.
To learn more about CSL, CSL Behring, CSL Seqirus and CSL Vifor visit https://www.csl.com/ and CSL Plasma at https://www.cslplasma.com/.
Our Benefits
For more information on CSL benefits visit How CSL Supports Your Well-being | CSL.
You Belong at CSL
At CSL, Inclusion and Belonging is at the core of our mission and who we are. It fuels our innovation day in and day out. By celebrating our differences and creating a culture of curiosity and empathy, we are able to better understand and connect with our patients and donors, foster strong relationships with our stakeholders, and sustain a diverse workforce that will move our company and industry into the future.
To learn more about inclusion and belonging visit https://www.csl.com/careers/inclusion-and-belonging
Equal Opportunity Employer
CSL is an Equal Opportunity Employer. If you are an individual with a disability and need a reasonable accommodation for any part of the application process, please visit https://www.csl.com/accessibility-statement.
Watch our 'On the Front Line' video to learn more about CSL Seqirus
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- Life Insurance
- Short-Term Disability
- Long-Term Disability
- FSA
- HSA
- Mental Health Benefits
Parental Benefits
- Adoption Leave
- Birth Parent or Maternity Leave
- Non-Birth Parent or Paternity Leave
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
Office Life and Perks
- Commuter Benefits Program
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
- Volunteer Time Off
Financial and Retirement
- 401(K) With Company Matching
- Stock Purchase Program
- Financial Counseling
Professional Development
- Tuition Reimbursement
Diversity and Inclusion