Field Marketing Specialist

Field Marketing Specialist

Role Overview

Cornerstone is seeking a highly organized, execution-focused Field Marketing Contractor to support pipeline-driving marketing programs. This role blends hands-on campaign execution with event logistics and cross-functional coordination to ensure seamless delivery of integrated marketing initiatives across our AMERS sales segment.

This is an ideal opportunity for a proactive marketer who thrives in fast-paced environments, enjoys juggling multiple projects, and wants to play a direct role in driving measurable pipeline impact. We're looking for someone who is both detail-obsessed and creatively minded - someone willing to test, execute, optimize, and continuously improve programs that bring Cornerstone's solutions to market.

In this role you will...

Campaign & Demand Generation Execution

• Support execution of multi-channel campaigns aligned to sales segments.

• Collaborate with sales, marketing, and business development stakeholders to drive pipeline growth.

• Assist in managing campaign timelines, calendars, and deliverables.

Event & Program Management

• Coordinate logistics for in-person and virtual events, including vendor management, registrations, and on-site execution support.

• Manage event budgets, expense tracking, and reporting.

• Order, inventory, and ship event materials and promotional items.

• Support trade shows, executive events, webinars, and partner activations.

• Ensure timely deployment of initiatives by managing timelines, processes, and stakeholders.

Operations & Reporting

• Track program performance and support analysis of campaign impact on pipeline.

• Process POs, contracts, invoices, and vendor onboarding.

• Help create operational efficiencies across marketing programs.

Cross-Functional Collaboration

Partner closely with:

• Field Marketing Managers

• Sales & BDR teams

• Corporate Marketing (Brand, Digital, Content)

• Operations & Finance

• External vendors and agencies

You've got what it takes if you've got...

• 1-3+ years of experience in marketing, field marketing, event marketing, or demand generation support.

• Strong project management and organizational skills with the ability to manage multiple concurrent initiatives.

• Experience supporting integrated or omnichannel marketing campaigns.

• Hands-on event execution experience (logistics, vendors, registrations, reporting).

• Familiarity with CRM and marketing automation platforms (e.g., Salesforce, Marketo, etc.).

• Strong written communication skills, including email development.

• Detail-oriented self-starter who can operate independently.

• Ability to build trust-based relationships across cross-functional teams.

• Creative mindset with willingness to test new approaches and optimize performance.

Success Metrics

• Programs and events executed on time and within budget

• Accurate campaign tracking and reporting

• Strong internal stakeholder satisfaction

• Demonstrated contribution to pipeline-driving initiatives