Associate Director - Neuropsychiatry Payer Marketing
Company Description
Our mission to find therapies for neurological and rare diseases is a unique focus within our industry and this shared purpose is what connects us as a team. We work together to overcome obstacles and to follow the science. We are resilient as we strive to make an impact on our patients' lives and on changing the course of medicine. Together, we pioneer. Together, we thrive.
Job Description
The Associate Director, Neuropsychiatry Payer Marketing will lead the development, evolution and execution of payer marketing strategies & tactics to secure, maintain, and drive optimal market access for zuranolone, a novel therapy for the treatment for major depressive disorder (MDD) and Post-partum Depression (PPD).
What You'll Do
- Partner effectively with our commercial collaboration partner to drive the development and coordination of market access strategies across both commercial and government payers
- Proactively consider/identify new access strategies, areas of opportunity, and tactics to challenge thinking and drive access for a novel treatment in an established market
- Identify the need for payer market research and payer advisory boards and partner closely with Business Insights & Analytics on execution
- Develop and deliver appropriate pre- and post-launch payer resources (e.g. DSA, PIE, Economic/BOI Considerations, BIM, PVP and pull-through resources)
- Drive engagement with the U.S. / Global HEOR teams to combine evidence generation efforts with proactive value proposition messaging
- Collaborate with HCP and consumer marketing teams to develop and execute access/affordability messages in promotional materials
- Partner closely with Business Insights & Analytics, HCP Marketing, Consumer Marketing, and Neuropsych Franchise leadership to monitor the progress of the various initiatives and adjust execution plan appropriately
Who You Are
You love working collaboratively across the business to design and execute solutions to complex business challenges. You are an engaging communicator who can craft a strong story and deliver it in a compelling way. You are adept at influencing without direct authority.
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Qualifications
- BA, BS or equivalent required, MBA or other graduate degree preferred
- 7+ years of pharmaceutical, biopharma industry experience, including direct responsibility for payer marketing activities
- Demonstrated understanding of payer market dynamics as it relates to commercialization, pricing, specialty distribution and overall access for branded oral prescription medicines (commercial, Medicare Part D, FFS/Managed Medicaid, and VA/DoD)
- Experience in developing tools and tactics applicable to US payer markets and customers
- Strong sense of professionalism, accountability and urgency for defined areas of responsibility
- Strong project management skills with the ability to independently drive projects forward to meet budgets and timelines
- Ability to communicate tactical direction and related concepts clearly, orally and in writing, across internal and external audiences (e.g., payer account team, sales, marketing, advocacy)
- Heightened ability to collaborate, influence, and work with a wide array of internal and external stakeholders to successfully deliver results
- Experience managing multiple demands and priorities on time and under business constraints
- Previous Psychiatry/Neuropsychiatry payer and channel marketing experience is preferred
Additional Information
This role will require an in-office presence in Cambridge, MA. This role is not appropriate for 100% remote workers. Level will be based upon candidate experience.
Job Level: Management
Additional Information
The base compensation range for this role is: $161,000.00-$222,000.00
Base salary offered is determined through an analytical approach utilizing a combination of factors including, but not limited to, relevant skills & experience, job location, and internal equity.
Regular employees are eligible to receive both short term and long-term incentives, including cash bonus and equity incentive opportunities, designed to reward recent achievements and recognize your future potential based on individual, business unit and company performance.
In addition to compensation, Biogen offers a full and highly competitive range of benefits designed to support our employees' and their families physical, financial, emotional, and social well-being; including, but not limited to:
- Medical, Dental, Vision, & Life insurances
- Fitness & Wellness programs including a fitness reimbursement
- Short- and Long-Term Disability insurance
- A minimum of 15 days of paid vacation and an additional end-of-year shutdown time off (Dec 26-Dec 31)
- Up to 12 company paid holidays + 3 paid days off for Personal Significance
- 80 hours of sick time per calendar year
- Paid Maternity and Parental Leave benefit
- 401(k) program participation with company matched contributions
- Employee stock purchase plan
- Tuition reimbursement of up to $10,000 per calendar year
- Employee Resource Groups participation
Why Biogen?
We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.
At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired. Read on to learn more about our DE&I efforts.
All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, marital status, race, color, national origin, ancestry, ethnicity, religion, age, veteran status, disability, genetic information or any other basis protected by federal, state or local law. Biogen is an E-Verify Employer in the United States.
Perks and Benefits
Health and Wellness
- FSA
- HSA
- On-Site Gym
- Health Insurance
- Dental Insurance
- Vision Insurance
- Life Insurance
- Short-Term Disability
- Long-Term Disability
- Mental Health Benefits
- Fitness Subsidies
- HSA With Employer Contribution
Parental Benefits
- On-site/Nearby Childcare
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
- Birth Parent or Maternity Leave
- Non-Birth Parent or Paternity Leave
- Adoption Leave
Work Flexibility
- Remote Work Opportunities
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Commuter Benefits Program
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Leave of Absence
- Personal/Sick Days
- Paid Holidays
- Paid Vacation
- Sabbatical
- Volunteer Time Off
- Summer Fridays
Financial and Retirement
- Relocation Assistance
- Performance Bonus
- Company Equity
- 401(K) With Company Matching
- Stock Purchase Program
- Financial Counseling
Professional Development
- Promote From Within
- Access to Online Courses
- Lunch and Learns
- Tuition Reimbursement
- Internship Program
- Leadership Training Program
- Mentor Program
- Shadowing Opportunities
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)