Senior Program Manager, GTM Strategy

CO Salary Range: USD 102,000.00 - 182,710.00 per year

Job Requisition ID #

26WD95853

Position Overview

The Senior Program Manager is a strategic leader within the GTM Strategy team responsible for driving enterprise-wide GTM process excellence, policy definition, performance visibility, and cross-functional alignment across Sales, Marketing, and Customer Success. This role leads complex, cross-functional programs that improve revenue execution across the full customer lifecycle-from demand generation through renewal and expansion-ensuring scalable processes, measurable outcomes, and sustained adoption.

Responsibilities

GTM Process & Operating frameworks

• Design, standardize, and govern core GTM processes & policies (e.g., lead management, pipeline lifecycle, renewals, expansion)
• Define ownership, handoffs, stage criteria, and accountability models for key revenue motions
• Identify execution gaps and drive scalable, cross-functional improvements
• Deliver clear process documentation, playbooks, and operating frameworks

• Own end-to-end program lifecycle: scope, roadmap, milestones, risk management, and execution
• Manage cross-functional dependencies and drive alignment among senior stakeholders
• Provide structured executive updates, decision briefs, and measurable success metrics

• Define target metrics for process & tools adoption and drive targeted actions
• Partner with Operations and Technology teams to align systems and workflows to process design
• Establish standardized GTM metrics and reporting frameworks aligned to GTM processes (e.g., conversion, pipeline health, deal velocity, renewals)

• 8-10 years in Program Management, GTM/Revenue Operations, or Strategy roles
• Deep business domain expertise across both processes and systems in Sales, Marketing and Customer Success functions
• Proven track record leading enterprise-scale, cross-functional initiatives that drove revenue growth
• Strong program management discipline (road mapping, risk mitigation, stakeholder alignment, change management)
• Experience influencing Director/VP-level stakeholders.
• Strong analytical skills and familiarity with CRM-based GTM environments (Salesforce preferred)
• Excellent executive communication and documentation skills