Owned Social Senior Strategist - XLOB
Imagine what you could do here. The people here at Apple don't just create products - they create the kind of wonder that's revolutionized entire industries! It's the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Join Apple, and help us leave the world better than we found it.
Apple Services - App Store, Apple Books, Apple Pay, Apple Music, and many more - are the most exciting and dynamic in the world. Our teams work together to craft products and experiences that impact people's lives in ways they could not have imagined, and finding new ways to connect with our customers is always top of mind. The Services Social Marketing team is looking for a Senior Owned Social Strategist to bring to life the organic social marketing strategy and program across multiple businesses, covering owned and operated channels as well as collaborating with partner channels. The ideal candidate is passionate about social media and culture, has experience managing cross-functional projects and leading a team, and knows how to effectively leverage social to tell impactful stories and cultivate an engaged audience.
Description
Develop culture-forward social strategies, campaigns, and programs that feed into Apple Services's owned social channels
Lead an engaged a team of Social Marketing Strategists across multiple lines of business
Collaborate with cross-functional teams to plan and execute integrated programming and campaigns on social, including business teams, strategy, editorial, creatives, paid, and earned
Champion social best practices, and create space to challenge them
Demonstrate thought leadership and perspective among key stakeholders
Hands-on support for programming and publishing, as needed, across owned social channels (available nights and weekends when relevant)
Develop and manage social agency partnerships
Preferred Qualifications
Futuristic thinker and creative problem-solver to ensure Apple Services are uniquely ahead of the curve, cementing a position as a leader in innovative social media storytelling
A team leader with a proven track record of providing support and guidance for a team with a high volume of social output
Confident in educating and highlighting the wins and hurdles of the team to cross-functional senior leadership
Tuned in to cultural trends and conversations in books, podcasts, fashion, sports, finance, tech, pop culture, music, and entertainment
Understanding of media, technology, and the ever-changing landscape of social platforms, audiences, and behaviors
Collaborative and team-oriented approach resulting in shared success
Demonstrates professionalism and work ethic with the ability to set boundaries
Excellent communicator and collaborator, pitching new ideas and gaining buy-in across multiple teams and leadership
Minimum Qualifications
8+ years experience in digital/social marketing in the social media space
4+ years managing agencies, vendors, and / or a team
Experience working directly with creators, artists, and other external partners to collaborate on social marketing efforts
Ability to understand and use data to inform strategic decisions, including audience insights, platform trends, content performance benchmarks, social listening, etc.
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Experience working in a multifaceted environment
Excellent storytelling and presentation skills
Ability to work nimbly and navigate ambiguity with confidence
Strong leadership and negotiation skills
Ability to juggle multiple campaigns and projects simultaneously
Experience working with high-profile talent on high-stakes projects
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant .
Pay & Benefits
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $110,400 and $210,800, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
Perks and Benefits
Health and Wellness
Parental Benefits
Work Flexibility
Office Life and Perks
Vacation and Time Off
Financial and Retirement
Professional Development
Diversity and Inclusion
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