Market Research Operations and Analytics Manager
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Apple's Worldwide Market Research and Analytics team, part of Worldwide Product Marketing, is looking for an extraordinary market research practitioner to support its customer insights needs. The successful candidate will be an experienced people manager, highly skilled in consumer market research operations and analytics, with a deep understanding of the technical infrastructure needed to support a high volume of surveys, and a curious, resourceful problem solver who collaborates effectively with others. Proficiency in advanced analytical methods is a plus.
Description
The Market Research Operations and Analytics Manager will be responsible for ensuring high-quality analysis, efficient project management, clear and accurate reporting, and efficient survey operations. This role also includes leading strategic initiatives to enhance and evolve Apple's market research function.","responsibilities":"Collaborate with research managers and clients to understand business objectives and develop research approaches that are best suited to yield actionable insights
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Assist in the design of questionnaires, screeners, discussion guides, and other materials required in the process of conducting consumer research
Lead the advanced analytics function that works across LOBs to enable a deeper understanding of customer preferences and behaviors
Manage internal and external vendors who assist in survey operations (e.g. web survey platform, translation, localization, coding, sample and list preparation, reporting, design)
Track department budget, project plans, POs, and survey performance measures
Articulate a vision for how AI tools and automation can make the survey operations and analytics process more efficient and faster
Preferred Qualifications
Proficient with Python, Jupyter Notebook, Excel, Keynote
Familiarity with database environments like Snowflake / Oracle / Postgres
Strong design aesthetic as it relates to the visual communication of information
Second-to-none client service bent
Extreme attention to detail and intellectual curiosity to solve difficult analytical problems
Experience working with IT teams to implement enhancements in survey infrastructure
Minimum Qualifications
10+ years of experience in consumer market research and analysis in client and/ or vendor roles
Experience leading and developing teams, fostering a culture of excellence and collaboration
In-depth knowledge of consumer market research analysis methods and advanced analytic techniques
Experience using Keynote for reporting insights with a storytelling mindset
Experience in managing market research operations (end-to-end survey programming and distribution)
Able to manage many projects in a fast-paced environment, often under tight timeframes
Bachelor's degree, MBA / Master's degree preferred
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant .
Pay & Benefits
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $191,400 and $288,000, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
Perks and Benefits
Health and Wellness
Parental Benefits
Work Flexibility
Office Life and Perks
Vacation and Time Off
Financial and Retirement
Professional Development
Diversity and Inclusion
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