R2C Group proves going against the grain is a great strategy for business and their culture. The agency—run by a cast of accomplished female leaders—thrives on an intense entrepreneurial spirit seen at all levels of the organization. From the beginning, the founders wanted to create a new kind of agency, one focused on Transactional Brand Building—this shared enthusiasm and high regard for relationships makes for a unique, high-performance team.
R2C Group transcends what’s possible from a typical advertising agency by focusing on Transactional Brand Building—they don’t separate branding from selling, instead doing both simultaneously. They bring the entire creative strategy to life using innovate analytics to optimize and fine-tune to ensure every campaign is a smashing success. The agency's pioneering approach to marketing is a one-of-a-kind experience for clients and employees.