We are seekin g a Digital Marketing Specialist to support the execution, optimization and continuous improvement of digital marketing programs across the US market. The role works closely with marketing leaders, business units and agency partners to deliver integrated campaigns that enhance customer engagement and contribute to business objectives.
The ideal candidate is a hands-on digital marketer with strong execution skills, attention to detail and an analytical mindset. This individual will coordinate cross-channel campaign activities, monitor performance, identify opportunities for improvement and help ensure marketing programs are delivered effectively and efficiently.
What will you do? - Support the implementation of digital marketing plans developed by marketing leadership and business stakeholders
- Execute and coordinate multi-channel campaigns across paid media, search, email, virtual events and other digital platforms to maximize reach and engagement
- Build and execute audience-centric campaigns designed to guide prospects from initial awareness through conversion
- Oversee day-to-day management of paid and non-paid media across digital platforms and marketing automation tools, ensuring strong performance against efficiency and pipeline goals
- Introduce structured testing (e.g. A/B testing, audience segmentation, creative optimization, etc.) to continuously improve campaign effectiveness
- Monitor and evaluate performance using analytics tools and dashboards; analyze performance and provide recommendations for optimization
- Proactively uncover performance trends, identify areas for improvement and recommend adjustments to campaigns and tactics based on performance insights
- Partner closely with the Digital Customer Experience (DCE) team to implement digital enhancements and optimization opportunities in response to the evolving impact and emerging opportunities of GEO, ensuring programs remain effective, relevant, and aligned to business goals
- Collaborate closely with internal teams, including Program Mangers and business stakeholders, as well as agency partners, to ensure marketing efforts are aligned with commercial objectives
- Serve as trusted collaborator and subject matter resource to stakeholders, helping them effectively leverage digital channels to support customer engagement and business development
- Bring the Schneider Electric brand to life through engaging digital experiences and content that reinforces thought leadership and resonates with target audiences
- Stay informed on emerging practices and identify and recommend relevant opportunities, tools and AI-driven capabilities, applying new ideas to improve marketing effectiveness
What qualifications will make you successful? - Bachelor's degree in Marketing, Business, Communications, or a related discipline
- 3-5 years of experience in digital marketing, demand generation, or performance marketing, ideally within a B2B environment
- Experience executing digital campaigns across multiple channels, including paid media, email marketing, and social media.
- Hands-on experience with key marketing platforms such as Google Ads, Salesforce Marketing Cloud, Cvent or similar tools
- Strong analytical and problem-solving skills with the ability to interpret performance data and develop recommendations.
- Familiarity with testing methodologies, audience segmentation, and conversion rate optimization techniques
- Excellent written and verbal communication skills
- Strong organizational capabilities with the ability to manage multiple initiatives simultaneously
- Proven ability to work both independently and collaboratively in a cross-functional environment
Bring your marketing talent to a team that values creativity and results - apply today!
Rewards designed for you
Our Total Rewards is our way of saying: We see you and we value you. It's more than just pay and benefits-it's a meaningful investment in you. It is designed to help you perform, grow, feel safe, and elevate your potential. The package helps you care for yourself and your family, plan your future, grow your skills and career, collaborate in an inclusive workplace, and contribute to your community. At Schneider Electric, we're here for what matters most to you. Discover more at our Career Page .
* Country-specific programs and initiatives may be available.
Looking to make an IMPACT with your career? When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values - Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork - starts with us.
IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.
We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.
Become an IMPACT Maker with Schneider Electric - apply today!
€40 billion global revenue
+9% organic growth
150 000+ employees in 100+ countries
You must submit an online application to be considered for any position with us. This position will be posted until filled.
Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and 'inclusion' is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.
At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here
Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.
Responsibilities
We are seekin g a Digital Marketing Specialist to support the execution, optimization and continuous improvement of digital marketing programs across the US market. The role works closely with marketing leaders, business units and agency partners to deliver integrated campaigns that enhance customer engagement and contribute to business objectives.
The ideal candidate is a hands-on digital marketer with strong execution skills, attention to detail and an analytical mindset. This individual will coordinate cross-channel campaign activities, monitor performance, identify opportunities for improvement and help ensure marketing programs are delivered effectively and efficiently.
What will you do? - Support the implementation of digital marketing plans developed by marketing leadership and business stakeholders
- Execute and coordinate multi-channel campaigns across paid media, search, email, virtual events and other digital platforms to maximize reach and engagement
- Build and execute audience-centric campaigns designed to guide prospects from initial awareness through conversion
- Oversee day-to-day management of paid and non-paid media across digital platforms and marketing automation tools, ensuring strong performance against efficiency and pipeline goals
- Introduce structured testing (e.g. A/B testing, audience segmentation, creative optimization, etc.) to continuously improve campaign effectiveness
- Monitor and evaluate performance using analytics tools and dashboards; analyze performance and provide recommendations for optimization
- Proactively uncover performance trends, identify areas for improvement and recommend adjustments to campaigns and tactics based on performance insights
- Partner closely with the Digital Customer Experience (DCE) team to implement digital enhancements and optimization opportunities in response to the evolving impact and emerging opportunities of GEO, ensuring programs remain effective, relevant, and aligned to business goals
- Collaborate closely with internal teams, including Program Mangers and business stakeholders, as well as agency partners, to ensure marketing efforts are aligned with commercial objectives
- Serve as trusted collaborator and subject matter resource to stakeholders, helping them effectively leverage digital channels to support customer engagement and business development
- Bring the Schneider Electric brand to life through engaging digital experiences and content that reinforces thought leadership and resonates with target audiences
- Stay informed on emerging practices and identify and recommend relevant opportunities, tools and AI-driven capabilities, applying new ideas to improve marketing effectiveness
