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At Cadence, we hire and develop leaders and innovators who want to make an impact on the world of technology.

We seek a results-oriented Sales Operations Analyst with proven expertise in building, executing, measuring, testing and reporting on lead-to-cash processes, leveraging automation tools, and CRM technology. Reporting to the Sales Operations team, this role will be responsible for developing, implementing, and evolving Cadence's pipeline generation efforts for the direct and indirect sales channels.

In addition, we need someone who can conceptualize and work with co-functional teams to develop and create standardized CRM flows, along with reporting and analytics for buyers' journeys. This person will help manage the global lead routing and automated distribution for the Sales and Marketing teams. As well as training direct and indirect sales for sales processes.

The candidate must be an expert in Salesforce and familiar with lead routing and automation tools, specifically LeanData. A full understanding of how a lead-to-quote process works to support Direct Sales and a Global Network of Channel Partners using automation tools is required.

Responsibilities

Build reports and dashboards in Salesforce and HubSpot
Manage the lead routing and CRM automation tool, LeanData
Manage additional Sales automation efforts and processes using CRM sequences and workflows
Implement automated processes and templates to support pipeline generation programs and business initiatives
Ensure data structure, integrity, segmentation, and collection processes are aligned with reporting and business needs
Define/build database workflow triggers, create rules, build segmentation and suppression lists, test, and experiment
Support important initiatives in Salesforce, such as assisting with the lead lifecycle, lead status, lead nurturing, segmentation, and data cleansing
Understand and evaluate pipeline generation metrics and distribute campaign performance to internal stakeholders

Minimum Qualifications

An undergraduate degree in business, or a related field
Minimum of 5 years of sales analyst and sales operations experience in a global, B2B technology company
Strong knowledge of the sales technology landscape and solutions
Excellent understanding of sales automation strategy and CRM tools experience (e.g., Salesforce, HubSpot, Microsoft Dynamics, LeanData) and proven ability to leverage these technologies to fuel pipeline generation
Experience managing customer data, audience segmentation, and targeting
Understanding of the entire funnel performance and growth levers for each funnel stage
Experience working with sales teams to understand needs and integrate them into their processes
Experience in tracking ROI, analyzing trends, and providing metrics
Excellent PC skills, including Microsoft Word, MS Office, Excel, and PowerPoint

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About Cadence

Cadence is a pivotal leader in computational software.

Size: 10,000+ employees
Industry: Technology

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