1,533 jobs for "Product Marketing Lead"

Responsibilities

In particular, the e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users.

About the team
Fashion Category team is responsible for driving the overall growth, competitiveness, and health of the fashion business on TikTok Shop. This includes managing the entire category ecosystem-from managing seller and assortment strategy to stock, content supply, campaigns participation, and competitive positioning.

As a Project Intern, you will contribute to impactful short-term projects and gain hands-on experience in a fast-paced, professional environment. This internship offers the opportunity to develop practical skills, apply your knowledge to real-world challenges, and explore your career interests.

Applications are reviewed on a rolling basis, so we encourage you to apply early.

About this role
This role will support the Fashion Category team by taking ownership of several operational and analytical workstreams that, while smaller in scope, contribute meaningfully to the category's overall performance and business objectives.

Responsibilities
- Manage and grow key sellers and brands.
- Improve product assortment, availability, pricing, and competitiveness.
- Drive GMV through campaigns, promotions, livestreams, affiliates, and creator collaborations.
- Monitor category performance, seller metrics, customer trends, and market competition.
- Support sellers in developing business plans and implementing performance improvement actions.

Qualifications

Minimum Qualification(s)
1. Currently pursuing a bachelor's degree in Business Administration, Marketing, Economics, Data Analytics, or any related field.
2. Proficient in Microsoft Excel and Google Sheets.
3. Fluent in Bahasa Indonesia and proficient in written and spoken English.
4. Able to work independently and collaborate effectively with cross-functional teams.
5. Possess good analytical thinking skills.

Preferred Qualification(s)
1. Detail-oriented, with strong organizational skills and the ability to manage multiple tasks in a fast-paced environment.
2. Proactive, eager to learn, and comfortable taking ownership of assigned projects.
3. Familiarity with e-commerce operations, digital marketing, or TikTok Shop ecosystem, including creator trends and platform dynamics.

If you have any questions, please reach out to us at apac-earlycareers@tiktok.com

Responsibilities

Qualifications

Qualifications

Minimum Qualification(s)
1. Currently pursuing a bachelor's degree in Business Administration, Marketing, Economics, Data Analytics, or any related field.
2. Proficient in Microsoft Excel and Google Sheets.
3. Fluent in Bahasa Indonesia and proficient in written and spoken English.
4. Able to work independently and collaborate effectively with cross-functional teams.
5. Possess good analytical thinking skills.

Preferred Qualification(s)
1. Detail-oriented, with strong organizational skills and the ability to manage multiple tasks in a fast-paced environment.
2. Proactive, eager to learn, and comfortable taking ownership of assigned projects.
3. Familiarity with e-commerce operations, digital marketing, or TikTok Shop ecosystem, including creator trends and platform dynamics.

If you have any questions, please reach out to us at apac-earlycareers@tiktok.com

About TikTok

TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.

Size: 5,001 - 10,000 employees
Industry: Entertainment & Gaming

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