107 jobs for "Product Manager - SMB"

Responsibilities

About the Team
The TikTok Small and Medium Business (SMB) team drives regional growth by helping advertisers unlock the full potential of our platform. We are a team of agile, results-oriented consultants dedicated to building long-term client success. We value operational excellence, a "can-do" spirit, and individuals who thrive on transforming complex business challenges into scalable advertising solutions.

Responsibilities
- Strategic Consultation: Deep-dive into client business models and directions to translate high-level goals into actionable TikTok advertising opportunities
- Portfolio Management: Manage a designated book of business to exceed quarterly revenue and product adoption targets
- Performance Analysis: Analyze fundamental revenue and commercial metrics to optimize campaign performance and drive client ROI
- Relationship Excellence: Build win-win partnerships by influencing stakeholders and providing strategic guidance on platform best practices
- Operational Ownership: Oversee the full lifecycle of ad campaigns, ensuring compliance with policies while maintaining high accountability for client retention
- Cross-Functional Collaboration: Partner with internal teams (Ads Policy, Product, Finance) to streamline operations and resolve client challenges proactively

Qualifications

Minimum Qualifications
- 3+ years in digital advertising, account management, client-facing commercial roles
- Strong business background with the ability to interpret commercial metrics and data trends effectively
- Familiarity with Ads platform and other social media advertising tools
- Proven track record of managing client relationships and achieving revenue targets
- Fluency in Mandarin (written and spoken) is required to collaborate with stakeholders and clients in Chinese-speaking markets
- High degree of accountability and ownership; proven ability to perform as an exceptional individual contributor
- Strong negotiation skills with a "win-win" mindset to convince and align with client objectives

Preferred Qualifications
- Deep understanding of the E-commerce landscape and social media advertising tools
- Data-driven approach to problem-solving with the ability to navigate rapidly changing environments
- A "can-do" attitude that challenges the status quo to improve internal processes and client outcomes
- Ability to translate complex technical or platform-specific data into clear, strategic business insights for non-technical stakeholders
- Strong verbal and written communication skills, ability to effectively translate technical language to non-technical stakeholders
- Excellent cross-functional collaboration skills, with a track record of working effectively across departments to achieve common goals

Responsibilities

Qualifications

Qualifications

Minimum Qualifications
- 3+ years in digital advertising, account management, client-facing commercial roles
- Strong business background with the ability to interpret commercial metrics and data trends effectively
- Familiarity with Ads platform and other social media advertising tools
- Proven track record of managing client relationships and achieving revenue targets
- Fluency in Mandarin (written and spoken) is required to collaborate with stakeholders and clients in Chinese-speaking markets
- High degree of accountability and ownership; proven ability to perform as an exceptional individual contributor
- Strong negotiation skills with a "win-win" mindset to convince and align with client objectives

Preferred Qualifications
- Deep understanding of the E-commerce landscape and social media advertising tools
- Data-driven approach to problem-solving with the ability to navigate rapidly changing environments
- A "can-do" attitude that challenges the status quo to improve internal processes and client outcomes
- Ability to translate complex technical or platform-specific data into clear, strategic business insights for non-technical stakeholders
- Strong verbal and written communication skills, ability to effectively translate technical language to non-technical stakeholders
- Excellent cross-functional collaboration skills, with a track record of working effectively across departments to achieve common goals

About TikTok

TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.

Size: 5,001 - 10,000 employees
Industry: Entertainment & Gaming

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Perks and Benefits

Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- On-Site Gym
- Long-Term Disability
- Short-Term Disability
- Virtual Fitness Classes
- Mental Health Benefits
Parental Benefits
- Adoption Assistance Program
- Family Support Resources
- Fertility Benefits
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(k) With Company Matching
- Performance Bonus
- Company Equity
Office Life and Perks
- Casual Dress
- Snacks
- On-Site Cafeteria
- Holiday Events
- Company Outings
- Some Meals Provided
- Happy Hours
- Pet-Friendly Office
Professional Development
- Promote from Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity And Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)