1,224 jobs for "Senior Marketing Manager"

Description

DUTIES: Creates, manages, and delivers the feature backlog for the OnStar Guardian mobile app. Works closely with a cross-functional teams from design, development, operations, and marketing to scale the product and to bring the new services and features in the roadmap to market. Develops, manages, and executes product initiatives across the organization. Works closely with senior product managers, designers, and other stakeholders to define and execute the product vision, roadmap, and requirements. Contributes to the definition of the product vision, strategy, and roadmap based on customer needs and market trends. Collaborates with cross-functional teams, including engineering, design, marketing, and sales, to ensure product goals and priorities alignment. Conducts market research and competitive analysis to identify market opportunities and potential threats. Develops and manages product requirements, including user stories, use cases, and functional specifications. Creates and maintains product backlogs and prioritize features and enhancements based on business value, customer needs, and technical feasibility. Works closely with UX/UI designers to develop intuitive and compelling user interfaces. Defines and tracks key metrics using OKRs and KPIs to measure product success and inform future decisions. Communicates product updates, progress, and plans to stakeholders across the organization, including executives, customers, and partners. Manages product launches, including developing go-to-market strategies and coordinating cross-functional teams to ensure successful product launches. Conducts post-launch analysis to evaluate product performance and identify areas for improvement. Iterates and improves the product based on user feedback, market trends, and business goals. Hybrid Work Policy - 3 Days In-Office, 2 Days Remote - Must be able to report to local office.

REQUIREMENTS: Bachelors degree in Computer Science, Electrical Engineering, Mechanical Engineering, or related field. Three (3) years of experience as a Product Manager, Automotive Engineer, Design Engineer or related role. Must also have three (3) years of experience with: MATLAB and Simulink models; Autogenerating code in C; Embedded C programming language; GIT, ETAS INCA, ETAS MDA, and GT-Power tools; Working in a Scaled Agile Frame (SAFe) methodology; Developing control algorithms for Thermal Management Systems; Design Failure Mode and Effect Analysis (DFMEA); Supporting test activities for TMS and GDI; Software verification using Model in the Loop (MIL), Software in the Loop (SIL), Processor in the Loop (PIL), and Hardware in the Loop (HIL); and Dynamometer and in-vehicle rough calibration and validation.

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About General Motors

We’re on a journey to create a world with zero crashes, zero emissions and zero congestion.

Size: 10,000+ employees
Industry: Engineering

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