54 jobs for "TikTok Shop - Fashion Category Lead"

Responsibilities

About the Team
The commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and affiliates.

You've seen the virality and impact of #TikTokMadeMeBuyIt. Come join the team that is helping scale that phenomenon, and pioneer Content & Creator commerce in the US. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the leading, on-trend commerce platform of choice for brands, creators, and shoppers. We are an entrepreneurial team, passionate about shaping the future of shopping.

The TikTok Shop US operation team aims to deliver high quality products together with a unique customer experience via TikTok. The team is responsible for building the TikTok E-commerce partnership for the TikTok e-commerce business in the US. With more than 1 billion loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join us to build an e-commerce ecosystem that is innovative, secure and intuitive for our users together.

As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.

Applications will be reviewed on a rolling basis - we encourage you to apply early.
Successful candidates must be able to commit to at least 3 months long internship period.

Responsibilities:
Merchant Recruitment & Business Development
- Identify and recruit high-potential fashion sellers and brands
- Conduct outbound outreach through industry research, LinkedIn, events, referrals, and networking
- Attend industry events, seller meetings, and market visits when applicable
- Build merchant pipelines and track conversion progress
Seller Growth & Live Commerce
- Support newly onboarded sellers in launching live commerce programs
- Work directly with merchants to identify growth opportunities
- Analyze seller performance and recommend actions to improve live GMV
- Help merchants connect with creators and affiliate partners
Fashion Trend & Market Research
- Track emerging fashion trends, products, brands, and consumer behavior
- Identify high-potential categories and merchants for TikTok Shop
- Develop seller growth playbooks and best practices
- Build merchant performance dashboards and trackers
- Support category-wide live commerce initiatives and growth programs

Qualifications

Minimum Qualifications:
- Currently pursuing a Bachelor's or Master's degree.
- Strong interest in Fashion, E-commerce, Social Commerce, Live Commerce, or Creator Economy
- Demonstrated experience in business development, sales, partnerships, merchant operations, retail, influencer marketing, entrepreneurship, or community leadership
- Comfortable with outbound outreach, relationship building, and working directly with merchants/business owners
- Strong ownership mindset with the ability to work in a fast-paced and ambiguous environment
- Results-oriented and willing to take initiative beyond assigned tasks

Preferred Qualifications:
- Preferred majors include:Fashion Merchandising, Fashion Business Management, Retail Management, Marketing, Business Administration, Entrepreneurship, Economics, Communications, Supply Chain / Merchandising
- Open to other majors if candidates demonstrate strong business development, sales, or entrepreneurial experience.

By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy

Responsibilities

Qualifications

Qualifications

Minimum Qualifications:
- Currently pursuing a Bachelor's or Master's degree.
- Strong interest in Fashion, E-commerce, Social Commerce, Live Commerce, or Creator Economy
- Demonstrated experience in business development, sales, partnerships, merchant operations, retail, influencer marketing, entrepreneurship, or community leadership
- Comfortable with outbound outreach, relationship building, and working directly with merchants/business owners
- Strong ownership mindset with the ability to work in a fast-paced and ambiguous environment
- Results-oriented and willing to take initiative beyond assigned tasks

Preferred Qualifications:
- Preferred majors include:Fashion Merchandising, Fashion Business Management, Retail Management, Marketing, Business Administration, Entrepreneurship, Economics, Communications, Supply Chain / Merchandising
- Open to other majors if candidates demonstrate strong business development, sales, or entrepreneurial experience.

By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy

About TikTok

TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.

Size: 5,001 - 10,000 employees
Industry: Entertainment & Gaming

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