51 jobs for "Marketing Manager (Integrated Marketing Planning)"

Public Relations Manager - Services

At Apple - Shanghai

Posted on Oct 15

View job Apply on company site

Offer Manager, Low Voltage Systems

At Schneider Electric - Nashville · Boston

Posted on Oct 23

View job Apply on company site

Program Manager- Embedded

At Eaton - Pune

Posted on Oct 13

View job Apply on company site

Senior Manager, Brand Advertising

At Capital One - McLean · Richmond

Posted on Nov 8

View job Apply on company site

Senior Manager - Global HRIS Project Management

At Suntory Global Spirits - Chicago

Posted on Oct 15

View job Apply on company site

Manager, Project/Program Mgmt

At BD - Irvine

Posted on Oct 22

View job Apply on company site

Finance Manager, Revenue

At BD - Tempe

Posted on Oct 19

View job Apply on company site

Senior Product Development Program Manager

At BD - Limerick

Posted on Oct 16

View job Apply on company site

Sr. Manager, Global Competitive Insights

At Intuitive - Sunnyvale

Posted on Oct 28

View job Apply on company site

Senior Client Success Manager - Activation

At 84.51° - Cincinnati · Chicago

Posted on Nov 3

View job Apply on company site

Public Relations Manager - Services

At Apple - Shanghai

Posted on Oct 12

View job Apply on company site

Apple

Public Relations Manager - Services

Shanghai, ChinaMarketingPosted 26 days ago

Apply on company site View full job

Apple's Worldwide Communications team informs the world about our innovative products and services, and the values that drive everything we do. The team includes professionals with backgrounds in public relations, journalism, social media, writing and buzz marketing. We're looking for trailblazing, collaborative professionals from a variety of creative fields. If that's you, then your next home may be here. Come and do the best and most exciting work of your career at Apple!

The Greater China team develops and manages world-class communication strategies to support Apple's continued growth in this dynamic region. As the Public Relations Manager for Services in Greater China, you will drive the strategy, planning, and execution of public relations programs that showcase the benefits of our Services to consumers. You will serve as the regional lead, partnering with local curators and the editorial team to craft stories that resonate across music, entertainment, lifestyle, and technology media.

Description
In this role, you will liaise with WWPR to plan and drive feature launches and momentum / seasonal PR, in alignment with local services business and marketing team and support partner launches and promotions of Apple services where there is business impact and strategic value in the local landscape. You will plan, project-manage, deliver, track metrics, and report out on the following key business areas.","responsibilities":"iCloud PR: Issues and stakeholder familiarization; issues management with clear and timely escalation process; proactively seek opportunities to promote Apple's integrated ecosystem and drive social exposure; identify stakeholders in privacy and security to ensure message reach and accuracy.
Apple Pay / Wallet PR: Issues and stakeholder familiarization; issues management with clear and timely escalation process; support payment partner announcements and amplify promotions; integrate Apple Pay classic and Apple Pay Transit into ecosystem campaigns and pushes.
Apple Podcasts PR: Develop and maintain podcast creator database; approach podcast from a hardware software integration perspective and promote the podcast creation experience within the Apple ecosystem, extending into pro apps and Today at Apple
Apple Music PR: Assess and implement global pitches; drive local momentum in partnership with local business team aiming to deliver business impact in trials, pre-downloads and retention; identify and drive tentpole integrated campaigns up to twice a year; sustain awareness for key service features include Spatial Audio; Lossless Audio, Apple Music Sing.
Actively seek hardware / software integration pitch and content creation opportunities
Own and drive future Apple service offers as DRI working with WW, and support partner launches and promotions
Collaborate with HK and TW team members on alignment of pitches, messages, resources, communications to WW.
Support NPI, large GC campaigns and momentum projects working with project DRIs under clear roles and responsibilities and deliverables
Actively contribute to influencer identification and relationship management and overall media monitoring

Preferred Qualifications
Knowledge of the music industry.
Experience working with a global organization in consumer or corporate public relations.
Experience in consumer technology and lifestyle markets.
Knowledge of social media platforms and digital media trends.
Proficiency in Cantonese.
University degree in Business, Communications, Marketing, Journalism, or Arts.

Minimum Qualifications
5+ years of experience in public relations within record companies, publishing companies, agencies, or corporate departments.
Network of media and journalist contacts in Greater China.
Experience managing projects, prioritizing tasks, and meeting deadlines.
Proficiency in Mandarin and English.

About Apple

Working at Apple means doing more than you ever thought possible and having more impact than you ever imagined.

Size: 10,000+ employees
Industry: Technology

View company profile