2,382 jobs for "Digital Product Manager"

Responsibilities

About the Team
The TikTok Small and Medium Business (SMB) team drives regional growth by helping advertisers unlock the full potential of our platform. We are a team of agile, results-oriented consultants dedicated to building long-term client success. We value operational excellence, a "can-do" spirit, and individuals who thrive on transforming complex business challenges into scalable advertising solutions.

Responsibilities
- Strategic Consultation: Deep-dive into client business models and directions to translate high-level goals into actionable TikTok advertising opportunities
- Portfolio Management: Manage a designated book of business to exceed quarterly revenue and product adoption targets
- Performance Analysis: Analyze fundamental revenue and commercial metrics to optimize campaign performance and drive client ROI
- Relationship Excellence: Build win-win partnerships by influencing stakeholders and providing strategic guidance on platform best practices
- Operational Ownership: Oversee the full lifecycle of ad campaigns, ensuring compliance with policies while maintaining high accountability for client retention
- Cross-Functional Collaboration: Partner with internal teams (Ads Policy, Product, Finance) to streamline operations and resolve client challenges proactively

Qualifications

Minimum Qualifications
- 3+ years in digital advertising, account management, client-facing commercial roles
- Strong business background with the ability to interpret commercial metrics and data trends effectively
- Familiarity with Ads platform and other social media advertising tools
- Proven track record of managing client relationships and achieving revenue targets
- Fluency in Mandarin (written and spoken) is required to collaborate with stakeholders and clients in Chinese-speaking markets
- High degree of accountability and ownership; proven ability to perform as an exceptional individual contributor
- Strong negotiation skills with a "win-win" mindset to convince and align with client objectives

Preferred Qualifications
- Deep understanding of the E-commerce landscape and social media advertising tools
- Data-driven approach to problem-solving with the ability to navigate rapidly changing environments
- A "can-do" attitude that challenges the status quo to improve internal processes and client outcomes
- Ability to translate complex technical or platform-specific data into clear, strategic business insights for non-technical stakeholders
- Strong verbal and written communication skills, ability to effectively translate technical language to non-technical stakeholders
- Excellent cross-functional collaboration skills, with a track record of working effectively across departments to achieve common goals

Responsibilities

Qualifications

Qualifications

Minimum Qualifications
- 3+ years in digital advertising, account management, client-facing commercial roles
- Strong business background with the ability to interpret commercial metrics and data trends effectively
- Familiarity with Ads platform and other social media advertising tools
- Proven track record of managing client relationships and achieving revenue targets
- Fluency in Mandarin (written and spoken) is required to collaborate with stakeholders and clients in Chinese-speaking markets
- High degree of accountability and ownership; proven ability to perform as an exceptional individual contributor
- Strong negotiation skills with a "win-win" mindset to convince and align with client objectives

Preferred Qualifications
- Deep understanding of the E-commerce landscape and social media advertising tools
- Data-driven approach to problem-solving with the ability to navigate rapidly changing environments
- A "can-do" attitude that challenges the status quo to improve internal processes and client outcomes
- Ability to translate complex technical or platform-specific data into clear, strategic business insights for non-technical stakeholders
- Strong verbal and written communication skills, ability to effectively translate technical language to non-technical stakeholders
- Excellent cross-functional collaboration skills, with a track record of working effectively across departments to achieve common goals

About TikTok

TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.

Size: 5,001 - 10,000 employees
Industry: Entertainment & Gaming

View company profile