36 jobs for "Business Manager, Product Analytics"

Responsibilities

TikTok's Global Business Solutions (GBS) regional sales and advertising teams drive revenue growth by promoting our advertising solutions, onboarding clients, and running campaigns that deliver measurable results.

Client needs, market trends, and performance expectations shift constantly, and differently in every market. We build strategy accordingly, turning those moving pieces into advertising solutions that work and client partnerships that last.

You will help businesses grow on a global platform, working on the campaigns and relationships that turn advertisers into long-term partners.

The Regional Product & Client Solutions (rPCS) organisation drives strategic alignment and commercial excellence across EUI. This team focuses on elevating product and client solution strategy across the GBS region, ensuring consistent go-to-market excellence. RPCS partners closely with EU markets to surface opportunities, streamline product adoption, and drive incremental revenue. Through close collaboration with sales and product stakeholders, the team brings clarity, cohesion, and commercial momentum to the region.

The Scaled Client Solutions Manager is a core member of the RPCS team, responsible for accelerating adoption of TikTok's priority products among enterprise clients across the EUI region. This role drives measurable impact by providing direct client support, delivering data-driven insights, and ensuring executional excellence across key accounts.

Key Responsibilities:
- Core KPIs: Revenue growth, Product adoption, client satisfaction, campaign performance, and measurable ROI across "touched" accounts.
- Client Execution & Support: Act as the day-to-day partner for assigned clients, supporting onboarding, campaign setup, technical troubleshooting, optimization and reporting . Provide proactive recommendations aligned with client budgets and objectives.
- Analytics & Insights: Analyze campaign and client performance data, identify trends, and deliver actionable insights. Translate complex datasets into clear recommendations that inform strategy and drive results.
- Critical Thinking & Problem-Solving: Apply structured problem-solving to resolve client challenges, anticipate risks, and identify opportunities. Use critical reasoning and data to influence decisions and propose scalable solutions.
- Operational Excellence: Ensure consistent and high-quality delivery of managed services by following established playbooks and best practices. Contribute to the development of service standards and scalable workflows.
- Cross-Functional Collaboration: Partner with BPMs, CSMs, and product teams to collect feedback, resolve client issues, and refine service offerings. Act as a bridge between clients and internal stakeholders.
- Knowledge Sharing: Stay current with TikTok product innovations, advertising trends, and best practices, sharing insights internally and externally to raise the level of expertise across teams and clients.

Qualifications

Minimum Qualifications
- 3+ years of experience in digital advertising, client services, or performance marketing in a fast-paced tech or media environment.
- Strong ability to build and manage client relationships, provide consultative support, and communicate with clarity and impact.
- Proven ability to analyze campaign performance, extract insights, and deliver actionable recommendations that improve advertising effectiveness, maximize client revenue, and drive ROI and efficiency. Proficient in Excel with working knowledge of BI tools is a plus.
- Strong structured problem-solving skills, with the ability to evaluate trade-offs, anticipate challenges, and drive decisions based on proof points, analysis & insight.
- Solid understanding of auction-based ad platforms; TikTok Ads experience preferred. Hands-on experience with campaign management, ad platforms, and marketing analytics tools .
- Ability to manage multiple initiatives simultaneously while maintaining attention to detail and deadlines.

Preferred Requirement:
- Experience working cross-functionally with product, operations, and client-facing teams.
- Stay current with TikTok product innovations, advertising trends, and industry best practices. Demonstrate a self-starter mindset by applying new knowledge directly to client work, and sharing insights with both clients and internal teams to raise expertise, improve performance, and drive stronger product adoption.

Responsibilities

Qualifications

Qualifications

Minimum Qualifications
- 3+ years of experience in digital advertising, client services, or performance marketing in a fast-paced tech or media environment.
- Strong ability to build and manage client relationships, provide consultative support, and communicate with clarity and impact.
- Proven ability to analyze campaign performance, extract insights, and deliver actionable recommendations that improve advertising effectiveness, maximize client revenue, and drive ROI and efficiency. Proficient in Excel with working knowledge of BI tools is a plus.
- Strong structured problem-solving skills, with the ability to evaluate trade-offs, anticipate challenges, and drive decisions based on proof points, analysis & insight.
- Solid understanding of auction-based ad platforms; TikTok Ads experience preferred. Hands-on experience with campaign management, ad platforms, and marketing analytics tools .
- Ability to manage multiple initiatives simultaneously while maintaining attention to detail and deadlines.

Preferred Requirement:
- Experience working cross-functionally with product, operations, and client-facing teams.
- Stay current with TikTok product innovations, advertising trends, and industry best practices. Demonstrate a self-starter mindset by applying new knowledge directly to client work, and sharing insights with both clients and internal teams to raise expertise, improve performance, and drive stronger product adoption.

About TikTok

TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.

Size: 5,001 - 10,000 employees
Industry: Entertainment & Gaming

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