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USA TODAY Co.

Account Manager - Local Markets

Today• Flexible / Remote

About us

Mission-driven and digitally focused, USA TODAY Co empowers communities to thrive by connecting, informing & entertaining millions of people each day.

  • Size: 10,000+ employees
  • Industry: Media
View company profile ›
Are you passionate about building strong client relationships and helping businesses get better results from their marketing?

As an Account Manager, you'll serve as a trusted partner to our clients, helping them get the most from their digital and traditional marketing strategies. You'll manage relationships after the sale, collaborate with Sales and campaign optimization teams, and use performance insights to help clients achieve their business goals.

You'll work across solutions including paid search, programmatic display, social media, email, digital and print advertising, turning campaign performance into clear recommendations and opportunities for growth.

This role is ideal for someone who enjoys building relationships, solving problems, analyzing results, and working in a fast-paced digital marketing environment.

What You'll Do

  • Own and grow client relationships, serving as a primary point of contact and trusted marketing partner.
  • Partner closely with Sales and campaign optimization teams to develop strategies aligned with each client's goals.
  • Monitor campaign performance, identify trends, and turn data into actionable recommendations that improve results and ROI.
  • Lead regular client performance conversations and clearly communicate campaign results, successes, opportunities, and next steps.
  • Advise clients on digital marketing strategies across paid search, display, social, email, and other digital channels.
  • Identify opportunities to strengthen client strategies, improve campaign performance, and expand the value of our partnership.
  • Coordinate with internal teams, including digital solutions and ad operations, to ensure campaigns are executed effectively.
  • Proactively address client questions or concerns while keeping internal partners aligned.
  • Stay current on evolving digital marketing trends, technologies, and best practices.
  • Look for ways to improve processes and create a seamless experience for both clients and internal teams.

What You Bring

  • 3+ years of client-facing account management or customer success experience.
  • 2+ years of experience with digital advertising or marketing campaigns.
  • Strong understanding of digital marketing channels such as Google Ads, paid search/PPC, programmatic display, social advertising, email marketing, and web analytics/GA4.
  • Proven ability to build strong client relationships and communicate effectively with a variety of stakeholders.
  • Ability to analyze campaign performance and translate data into clear, meaningful recommendations for clients.
  • Strong problem-solving skills with a proactive, solutions-oriented mindset.
  • Comfort working in a collaborative, fast-moving environment where priorities and strategies can evolve.
  • Strong written and verbal communication skills.
  • Working knowledge of Excel and PowerPoint.
  • Google Ads and/or Google Analytics certification preferred.

What Will Help You Thrive

You'll be successful in this role if you are:

  • Client-focused: You genuinely enjoy helping clients succeed and building long-term partnerships.
  • Strategic and analytical: You can connect campaign performance to broader business goals.
  • Proactive: You look for opportunities and solutions before being asked.
  • Collaborative: You enjoy working across Sales, campaign optimization, operations, and other teams.
  • Adaptable: You're comfortable navigating change and the evolving digital marketing landscape.
  • A strong communicator: You can make complex marketing concepts understandable and relevant to clients.

About LocaliQ

At LocaliQ, our mission is to help businesses connect with more customers and achieve meaningful growth through powerful marketing solutions.

We believe great work happens when people feel supported, valued, and empowered to make an impact. You'll join a collaborative team of digital marketing professionals who are passionate about helping businesses succeed while continuing to learn, innovate, and grow.

#LI-REMOTE
#LOCALiQ
#LI-LL

The annualized base salary for this role will be $50,000,00 - $55,000.00. Variable compensation is not reflected in these figures and based on the role may be applicable. Exact compensation may vary based on skills, experience, location, and union representation, if applicable.

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Additional Information

  • Posted: today
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