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TikTok

Top Creator and Celebrity Acquisition and Management Senior Associate, TikTok Shop Malaysia (Malaysia)

Today• Kuala Lumpur, Malaysia

About us

TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.

  • Size: 5,001 - 10,000 employees
  • Industry: Entertainment & Gaming
View company profile ›
Responsibilities

TikTok Shop SEA is redefining shopping by bringing discovery, entertainment, and commerce into one experience. Across Southeast Asia, we work at the intersection of technology, content, business, and operations to build a trusted, engaging e-commerce ecosystem where users, sellers, creators, and partners can connect and grow.

As the platform scales across SEA, we take on complex challenges across content, commerce, trust, and the differing needs of each local market, while driving sustainable growth in the ecosystem. You will shape the future of e-commerce in a region with sustained growth and strong long-term potential.

About the Team
The Top Creator Operations team drives the growth of TikTok Shop Malaysia creator ecosystem's top creators. The team functions to build long-term partnerships with leading creators supporting the growth of top creators with creator-specific growth plans, campaigns, content initiatives, and commercial opportunities.

About the Role
As a Creator Manager, you will manage a portfolio of top creators, where you will be responsible for creator partnerships, business strategy, and creator enablement. The successful candidate should combine strong relationship management with strategic and commercial thinking that translates platform insights to actions that can support the growth and development of TikTok Shop Malaysia's top creators.

Responsibilities
- Lead the management and growth of a portfolio of top creators across content, live streaming, campaigns, monetization, and long-term development.
- Build relationships with managed creators as a business partner supporting their development by identifying strategic opportunities from platform insights, and utilising resources made available to support the improvement of the managed creators.
- Develop a deep understanding of managed creator's business priorities and working styles, balancing creator needs with platform objectives to strengthen their long-term partnership with TikTok Shop.
- Translate platform, category, and campaign priorities into practical plans for top creators, ensuring strong participation and high-quality execution.
- Drive effective matchmaking among creators, products, brands, and campaign opportunities across live streaming and short-form video.
- Mobilize top creators during mega sale campaigns and BAU moments, closely managing readiness, content quality, performance, and post-campaign follow-up.

Qualifications

Minimum Qualifications
- Bachelor's degree or equivalent practical experience, with more than one (1) year of experience in creator or content operations, e-commerce, platform operations, merchant management, strategic account management, MCN, talent management, or related fields.
- Proven experience managing high-value external partners. Candidates with strong experience supporting top merchants across multiple categories will also be considered, particularly if they demonstrate a strong understanding of creators and content commerce.
- Strong logical thinking and data sensitivity, with the ability to identify key issues, form sound business judgment, and translate insights into practical actions.
- Hands-on and highly accountable, with demonstrated ability to drive projects from planning through execution while managing multiple priorities.

Preferred Qualifications
- Experience in e-commerce platform
- Familiarity with the top creator or celebrity in Malaysia

Responsibilities

Responsibilities

TikTok Shop SEA is redefining shopping by bringing discovery, entertainment, and commerce into one experience. Across Southeast Asia, we work at the intersection of technology, content, business, and operations to build a trusted, engaging e-commerce ecosystem where users, sellers, creators, and partners can connect and grow.

As the platform scales across SEA, we take on complex challenges across content, commerce, trust, and the differing needs of each local market, while driving sustainable growth in the ecosystem. You will shape the future of e-commerce in a region with sustained growth and strong long-term potential.

About the Team
The Top Creator Operations team drives the growth of TikTok Shop Malaysia creator ecosystem's top creators. The team functions to build long-term partnerships with leading creators supporting the growth of top creators with creator-specific growth plans, campaigns, content initiatives, and commercial opportunities.

About the Role
As a Creator Manager, you will manage a portfolio of top creators, where you will be responsible for creator partnerships, business strategy, and creator enablement. The successful candidate should combine strong relationship management with strategic and commercial thinking that translates platform insights to actions that can support the growth and development of TikTok Shop Malaysia's top creators.

Responsibilities
- Lead the management and growth of a portfolio of top creators across content, live streaming, campaigns, monetization, and long-term development.
- Build relationships with managed creators as a business partner supporting their development by identifying strategic opportunities from platform insights, and utilising resources made available to support the improvement of the managed creators.
- Develop a deep understanding of managed creator's business priorities and working styles, balancing creator needs with platform objectives to strengthen their long-term partnership with TikTok Shop.
- Translate platform, category, and campaign priorities into practical plans for top creators, ensuring strong participation and high-quality execution.
- Drive effective matchmaking among creators, products, brands, and campaign opportunities across live streaming and short-form video.
- Mobilize top creators during mega sale campaigns and BAU moments, closely managing readiness, content quality, performance, and post-campaign follow-up.

Qualifications

Qualifications

Minimum Qualifications
- Bachelor's degree or equivalent practical experience, with more than one (1) year of experience in creator or content operations, e-commerce, platform operations, merchant management, strategic account management, MCN, talent management, or related fields.
- Proven experience managing high-value external partners. Candidates with strong experience supporting top merchants across multiple categories will also be considered, particularly if they demonstrate a strong understanding of creators and content commerce.
- Strong logical thinking and data sensitivity, with the ability to identify key issues, form sound business judgment, and translate insights into practical actions.
- Hands-on and highly accountable, with demonstrated ability to drive projects from planning through execution while managing multiple priorities.

Preferred Qualifications
- Experience in e-commerce platform
- Familiarity with the top creator or celebrity in Malaysia

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Additional Information

  • Job category: Management
  • Posted: today
Apply on company site

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • HSA
    • Life Insurance
    • Fitness Subsidies
    • On-Site Gym
    • Long-Term Disability
    • Short-Term Disability
    • Virtual Fitness Classes
    • Mental Health Benefits
  • Parental Benefits

    • Adoption Assistance Program
    • Family Support Resources
    • Fertility Benefits
  • Work Flexibility

    • Flexible Work Hours
    • Hybrid Work Opportunities
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
  • Financial and Retirement

    • 401(k) With Company Matching
    • Performance Bonus
    • Company Equity
  • Office Life and Perks

    • Casual Dress
    • Snacks
    • On-Site Cafeteria
    • Holiday Events
    • Company Outings
    • Some Meals Provided
    • Happy Hours
    • Pet-Friendly Office
  • Professional Development

    • Promote from Within
    • Access to Online Courses
    • Leadership Training Program
    • Associate or Rotational Training Program
    • Mentor Program
  • Diversity And Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)
Apply on company site

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