TikTok Shop - Product Strategy and Operation Manager, Creator and Affiliates

Responsibilities:
- Define global creator product and operation strategy based on overall product strategy.
- Co-own the creator business goals with operation teams and together define market specific product strategy.
- Based on market analysis, work with PM, Ops, algorithm and other teams to define detailed execution plans and drive for results.
- Drive go-to-market strategies to increase adoption and usage of TikTok shop products for Creators and Affiliates on the platform.

Qualifications

Minimum Qualifications
- 2+ years experience in product operations, GTM, or product management.
- Strong ecommerce marketplace product or operation experience.
- In depth understanding of merchandising strategy, especially how to leverage different strategies to drive business growth.
- Knowledgeable about creator (influencer) ecosystem and prior experience working with creator products are preferred.
- Bachelor degree is required.

Preferred Qualification
- Experience with live streaming tools or platforms.

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $115520 - $198360 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.

Client-provided location(s): Seattle, WA

Job ID: TikTok-7282857857724401980

Employment Type: OTHER

Posted: 2026-05-22T20:01:14