Product Operation Manager-GPS-TikTok Local Service
Jun 26, 2026 San Jose
About us
TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.
- Size: 5,001 - 10,000 employees
- Industry: Entertainment & Gaming
Responsibilities
About the Team
With the mission of "Inspiring New Life and Helping Good Business", Local Services is committed to becoming the most trusted local services platform for users and partners.
In Local Services, through POI, Video, LIVE, Search, and other various products, services and roles related to life are creatively connected, making the daily life experience richer, more unique and more innovative.
At the same time, Local Services creates an inclusive and fair healthy business environment, helping merchants, service providers, creators and other roles to continuously create revenue and improve efficiency.
Job Description
Location Permission Growth & Creative Strategy
- Based on user behavior insights, content understanding and data analysis, design creative user-facing mechanisms, activities and growth levers to increase location permission opt-in rate.
- Continuously experiment with in-app narratives, incentives, and contextual triggers to drive user consent and improve LBS signal coverage.
Local Services Campaign & Activity Operations
- Own end-to-end operations of Local Services / LBS campaigns, including activity planning, execution, iteration and performance review.
- Drive key business metrics such as location permission opt-in rate, user location accuracy, and other core funnel indicators through structured campaign operations.
Data-Driven Optimization & Experimentation
- Build and maintain campaign monitoring frameworks and KPI dashboards
- Conduct data analysis, A/B testing and post-campaign reviews to identify growth opportunities, extract insights, and continuously optimize campaign strategy, mechanics and user experience.
Business Problem Solving & Scaling
- Translate complex business goals and privacy constraints into scalable, compliant and user-friendly campaign solutions.
Qualifications
Minimum Qualifications
- Bachelor's degree or above, 3+ years of experience in operations, growth, strategy or campaign management at internet companies;
- Proven track record of driving business metrics through campaigns or growth initiatives, especially in user permissions, product adoption, or funnel optimization.
- Strong learning agility and ownership mindset; able to quickly understand new products, policies and systems, and independently drive projects forward in a fast-paced environment.
- Excellent cross-functional communication and stakeholder management skills; capable of coordinating multiple teams and pushing complex initiatives end-to-end under ambiguity.
- Strong data literacy and structured thinking; comfortable using data to define problems, evaluate performance, and make decisions.
- Goal-driven, resilient and detail-oriented; able to balance long-term strategy with hands-on execution and rapid iteration.
Preferred Qualifications:
- Working experience in local services, maps / location-based services or O2O industries is preferred.
- Strong product and data sense, data analytics and problem solving skillset
- Deep understanding of user behavior and in-app experience is a plus.
- Experience with dashboards, experiments or SQL is a plus.
Job Information
[For Pay Transparency] Compensation Description (annually)
The base salary range for this position in the selected city is $108000 - $208800 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
About the Team
With the mission of "Inspiring New Life and Helping Good Business", Local Services is committed to becoming the most trusted local services platform for users and partners.
In Local Services, through POI, Video, LIVE, Search, and other various products, services and roles related to life are creatively connected, making the daily life experience richer, more unique and more innovative.
At the same time, Local Services creates an inclusive and fair healthy business environment, helping merchants, service providers, creators and other roles to continuously create revenue and improve efficiency.
Job Description
Location Permission Growth & Creative Strategy
- Based on user behavior insights, content understanding and data analysis, design creative user-facing mechanisms, activities and growth levers to increase location permission opt-in rate.
- Continuously experiment with in-app narratives, incentives, and contextual triggers to drive user consent and improve LBS signal coverage.
Local Services Campaign & Activity Operations
- Own end-to-end operations of Local Services / LBS campaigns, including activity planning, execution, iteration and performance review.
- Drive key business metrics such as location permission opt-in rate, user location accuracy, and other core funnel indicators through structured campaign operations.
Data-Driven Optimization & Experimentation
- Build and maintain campaign monitoring frameworks and KPI dashboards
- Conduct data analysis, A/B testing and post-campaign reviews to identify growth opportunities, extract insights, and continuously optimize campaign strategy, mechanics and user experience.
Business Problem Solving & Scaling
- Translate complex business goals and privacy constraints into scalable, compliant and user-friendly campaign solutions.
Minimum Qualifications
- Bachelor's degree or above, 3+ years of experience in operations, growth, strategy or campaign management at internet companies;
- Proven track record of driving business metrics through campaigns or growth initiatives, especially in user permissions, product adoption, or funnel optimization.
- Strong learning agility and ownership mindset; able to quickly understand new products, policies and systems, and independently drive projects forward in a fast-paced environment.
- Excellent cross-functional communication and stakeholder management skills; capable of coordinating multiple teams and pushing complex initiatives end-to-end under ambiguity.
- Strong data literacy and structured thinking; comfortable using data to define problems, evaluate performance, and make decisions.
- Goal-driven, resilient and detail-oriented; able to balance long-term strategy with hands-on execution and rapid iteration.
Preferred Qualifications:
- Working experience in local services, maps / location-based services or O2O industries is preferred.
- Strong product and data sense, data analytics and problem solving skillset
- Deep understanding of user behavior and in-app experience is a plus.
- Experience with dashboards, experiments or SQL is a plus.
About the Team
With the mission of "Inspiring New Life and Helping Good Business", Local Services is committed to becoming the most trusted local services platform for users and partners.
In Local Services, through POI, Video, LIVE, Search, and other various products, services and roles related to life are creatively connected, making the daily life experience richer, more unique and more innovative.
At the same time, Local Services creates an inclusive and fair healthy business environment, helping merchants, service providers, creators and other roles to continuously create revenue and improve efficiency.
Job Description
Location Permission Growth & Creative Strategy
- Based on user behavior insights, content understanding and data analysis, design creative user-facing mechanisms, activities and growth levers to increase location permission opt-in rate.
- Continuously experiment with in-app narratives, incentives, and contextual triggers to drive user consent and improve LBS signal coverage.
Local Services Campaign & Activity Operations
- Own end-to-end operations of Local Services / LBS campaigns, including activity planning, execution, iteration and performance review.
- Drive key business metrics such as location permission opt-in rate, user location accuracy, and other core funnel indicators through structured campaign operations.
Data-Driven Optimization & Experimentation
- Build and maintain campaign monitoring frameworks and KPI dashboards
- Conduct data analysis, A/B testing and post-campaign reviews to identify growth opportunities, extract insights, and continuously optimize campaign strategy, mechanics and user experience.
Business Problem Solving & Scaling
- Translate complex business goals and privacy constraints into scalable, compliant and user-friendly campaign solutions.
Qualifications
Minimum Qualifications
- Bachelor's degree or above, 3+ years of experience in operations, growth, strategy or campaign management at internet companies;
- Proven track record of driving business metrics through campaigns or growth initiatives, especially in user permissions, product adoption, or funnel optimization.
- Strong learning agility and ownership mindset; able to quickly understand new products, policies and systems, and independently drive projects forward in a fast-paced environment.
- Excellent cross-functional communication and stakeholder management skills; capable of coordinating multiple teams and pushing complex initiatives end-to-end under ambiguity.
- Strong data literacy and structured thinking; comfortable using data to define problems, evaluate performance, and make decisions.
- Goal-driven, resilient and detail-oriented; able to balance long-term strategy with hands-on execution and rapid iteration.
Preferred Qualifications:
- Working experience in local services, maps / location-based services or O2O industries is preferred.
- Strong product and data sense, data analytics and problem solving skillset
- Deep understanding of user behavior and in-app experience is a plus.
- Experience with dashboards, experiments or SQL is a plus.
Job Information
[For Pay Transparency] Compensation Description (annually)
The base salary range for this position in the selected city is $108000 - $208800 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
Responsibilities
ResponsibilitiesAbout the Team
With the mission of "Inspiring New Life and Helping Good Business", Local Services is committed to becoming the most trusted local services platform for users and partners.
In Local Services, through POI, Video, LIVE, Search, and other various products, services and roles related to life are creatively connected, making the daily life experience richer, more unique and more innovative.
At the same time, Local Services creates an inclusive and fair healthy business environment, helping merchants, service providers, creators and other roles to continuously create revenue and improve efficiency.
Job Description
Location Permission Growth & Creative Strategy
- Based on user behavior insights, content understanding and data analysis, design creative user-facing mechanisms, activities and growth levers to increase location permission opt-in rate.
- Continuously experiment with in-app narratives, incentives, and contextual triggers to drive user consent and improve LBS signal coverage.
Local Services Campaign & Activity Operations
- Own end-to-end operations of Local Services / LBS campaigns, including activity planning, execution, iteration and performance review.
- Drive key business metrics such as location permission opt-in rate, user location accuracy, and other core funnel indicators through structured campaign operations.
Data-Driven Optimization & Experimentation
- Build and maintain campaign monitoring frameworks and KPI dashboards
- Conduct data analysis, A/B testing and post-campaign reviews to identify growth opportunities, extract insights, and continuously optimize campaign strategy, mechanics and user experience.
Business Problem Solving & Scaling
- Translate complex business goals and privacy constraints into scalable, compliant and user-friendly campaign solutions.
Qualifications
QualificationsMinimum Qualifications
- Bachelor's degree or above, 3+ years of experience in operations, growth, strategy or campaign management at internet companies;
- Proven track record of driving business metrics through campaigns or growth initiatives, especially in user permissions, product adoption, or funnel optimization.
- Strong learning agility and ownership mindset; able to quickly understand new products, policies and systems, and independently drive projects forward in a fast-paced environment.
- Excellent cross-functional communication and stakeholder management skills; capable of coordinating multiple teams and pushing complex initiatives end-to-end under ambiguity.
- Strong data literacy and structured thinking; comfortable using data to define problems, evaluate performance, and make decisions.
- Goal-driven, resilient and detail-oriented; able to balance long-term strategy with hands-on execution and rapid iteration.
Preferred Qualifications:
- Working experience in local services, maps / location-based services or O2O industries is preferred.
- Strong product and data sense, data analytics and problem solving skillset
- Deep understanding of user behavior and in-app experience is a plus.
- Experience with dashboards, experiments or SQL is a plus.
Additional Information
- Job category: Operations
- Salary: $108,000 – $208,800
- Posted: Jun 26, 2026