Monetization Strategy and Operations Manager, UKI & Benelux - GBS

Responsibilities

The Global Monetization Strategy and Operations (MSO) team enables sustainable growth in TikTok's advertising business. We partner with business leaders on strategy setting, revenue planning, and pricing and incentive policy, and we improve the tools and processes sales teams rely on every day.

We turn complex business decisions into operating models that scale, protecting both customer outcomes and long-term profitability. You will shape the strategy and the operating models behind TikTok's advertising business.

You will be joining the UK, Ireland, and Benelux team within the broader MSO team as a Strategy & Operations Manager, focusing on driving key strategic initiatives and analyses for the UK, Ireland, and Benelux business. It will be at the intersection of strategy setting, product research, data analytics, and project management to gain a deep understanding of our business and product, uncover growth opportunities, and lead execution in collaboration with sales and cross-functional partners.

What You Will Do
- Serve as a strategic partner for sales leadership in UKI and Benelux focusing on the Enterprise advertiser segment
- Identify revenue opportunities and translate them into concrete go-to-market levers by conducting deep, rigorous internal quantitative & qualitative analyses on our business and products
- Lead market research on industry trends, business models, competitor benchmarking, as well as ad products and emerging tech to generate new insights and develop growth strategies
- Deep dive into data and build analytics tools and dashboards to support recurring reporting cadences
- Partner with sales leadership and cross-functional teams to implement strategies and programs, track progress and measure impact
- Lead/support on additional ad hoc projects as required

Qualifications

Minimum Qualifications:
- Experience in a fast-paced company - high growth start-up, management consulting, tech platforms, etc. in a project and program management capacity
- Fast learner, ability to independently multi-task, prioritize, and manage time effectively
- Experience working cross-functionally with various internal teams, including Product, Sales, Finance, etc.
- Self-starter and execution mindset, capable of delivering on changes with minimal supervision

Preferred Qualifications:
- Experience in media, digital advertising, business intelligence, revenue strategy/operations is a plus
- Proficient in Microsoft Office and/or Google Suite, especially Excel and Google Sheets. Experience with data visualization software, BI tools, or SQL is a plus
- Familiarity with major sales CRM platforms (e.g. SalesForce,), Order Management Systems (Operative, FatTail, Prisma, etc.) and Ads Platforms (Google Ads Manager, Facebook, etc.) is a plus

Responsibilities

Responsibilities

The Global Monetization Strategy and Operations (MSO) team enables sustainable growth in TikTok's advertising business. We partner with business leaders on strategy setting, revenue planning, and pricing and incentive policy, and we improve the tools and processes sales teams rely on every day.

We turn complex business decisions into operating models that scale, protecting both customer outcomes and long-term profitability. You will shape the strategy and the operating models behind TikTok's advertising business.

You will be joining the UK, Ireland, and Benelux team within the broader MSO team as a Strategy & Operations Manager, focusing on driving key strategic initiatives and analyses for the UK, Ireland, and Benelux business. It will be at the intersection of strategy setting, product research, data analytics, and project management to gain a deep understanding of our business and product, uncover growth opportunities, and lead execution in collaboration with sales and cross-functional partners.

What You Will Do
- Serve as a strategic partner for sales leadership in UKI and Benelux focusing on the Enterprise advertiser segment
- Identify revenue opportunities and translate them into concrete go-to-market levers by conducting deep, rigorous internal quantitative & qualitative analyses on our business and products
- Lead market research on industry trends, business models, competitor benchmarking, as well as ad products and emerging tech to generate new insights and develop growth strategies
- Deep dive into data and build analytics tools and dashboards to support recurring reporting cadences
- Partner with sales leadership and cross-functional teams to implement strategies and programs, track progress and measure impact
- Lead/support on additional ad hoc projects as required

Qualifications

Qualifications

Minimum Qualifications:
- Experience in a fast-paced company - high growth start-up, management consulting, tech platforms, etc. in a project and program management capacity
- Fast learner, ability to independently multi-task, prioritize, and manage time effectively
- Experience working cross-functionally with various internal teams, including Product, Sales, Finance, etc.
- Self-starter and execution mindset, capable of delivering on changes with minimal supervision

Preferred Qualifications:
- Experience in media, digital advertising, business intelligence, revenue strategy/operations is a plus
- Proficient in Microsoft Office and/or Google Suite, especially Excel and Google Sheets. Experience with data visualization software, BI tools, or SQL is a plus
- Familiarity with major sales CRM platforms (e.g. SalesForce,), Order Management Systems (Operative, FatTail, Prisma, etc.) and Ads Platforms (Google Ads Manager, Facebook, etc.) is a plus