Brand Partnerships Manager, Consumer Services - Global Business Solutions - Milan - GBS

Responsibilities

TikTok's Global Business Solutions (GBS) regional sales and advertising teams drive revenue growth by promoting our advertising solutions, onboarding clients, and running campaigns that deliver measurable results.

Client needs, market trends, and performance expectations shift constantly, and differently in every market. We build strategy accordingly, turning those moving pieces into advertising solutions that work and client partnerships that last.

You will help businesses grow on a global platform, working on the campaigns and relationships that turn advertisers into long-term partners.

At TikTok, our Brand Partnerships Managers are at the forefront of building long-term relationships with the world's most iconic brands. Within the Consumer Services team, you will help redefine what the vertical means on TikTok, partnering with our enterprise, prestige, and premium brands to drive innovation, cultural relevance, and business impact through our most creative and high-performing advertising solutions.
As part of the wider Consumer Services team, you'll play a key role in shaping TikTok's presence in the industry, inspiring brands to show up in ways that are seamless, engaging, and influential.

Responsibilities
- Grow TikTok's business within the Consumer Services vertical, working closely with leading and emerging brands and conglomerates across sectors.
- Identify and unlock new business opportunities to fuel long-term growth.
- Lead client relationships and drive adoption of TikTok's ad products, creative solutions, and strategic best practices.
- Engage with C-suite stakeholders to build trusted, long-term partnerships and grow revenue.
- Shape TikTok's external narrative through thought leadership and proactive client engagement.
- Act as an industry, product, and strategy expert, guiding clients and agencies through the evolving TikTok ecosystem.
- Provide education and insights on platform trends, product updates, and performance strategies.
- Collaborate cross-functionally with creative, product, and measurement teams to elevate business outcomes locally and globally where needed.
- Monitor performance and deliver insights to drive continuous improvement and business results.